Conjecture (Noun)- a proposition before it has been proved or disapproved.

“The city’s emotional divide has remained mostly one of conjecture: we know the people are typically happier in Central Park than they are in Penn Station, obviously”. The Happiest and Saddest Places in New York City, According to Twitter- Brian Merchant

I encountered the word from today’s reading while in class. The word can be used in many ways but in this sentence it is used as a guess or theory accumulated from information collected from Tweets.