These two authors had some very Interesting points about design and what it should communicate to the audience and how it should adapt to the times. One of the main things design should do is to inspire. Nowadays designers have a harder time because things are changing so rapidly and they must adapt to these changes, specially with technology in order to continue to create work that inspire. Is harder to be a designer now more than ever due to all these changes in the world due to technology.

Technology put designers in complete control of their work, branding, designing, marketing can all be done by the same person nowadays. This has changed the way the work is being presented and it allow designers to reach every culture through their work and every individual but this has also limited designer’s creativity because they have to rely and comply with a software’ rules. In other words, they have to work around what these softwares provide and what their terms are in order to share their work with the world.

Important designers in the past and In today’s time have taken a lead and encouraged other designers to portrait their voices and emotions through their work, in order to connect with society and design with purpose. Moreover, the design field nowadays goes hand hand with the critique of other designers and the public. Designers should create art that relate to people’s lives, A relationship between art and society and the use of a language and tools like images, colors, etc.. that people can understand and apply.

I think a very interesting point from “Design as art” on page 26, is the fact that what artists are taught in art school. Has been taught in a way that is expected for them to think that way they whole life and that is absurd because life changes rapidly and specially during this times. Therefore, it is an artist’s job to portrait what they believe in and what they think will resonate more with their audience. Also, being a designer today is very different than being a designer from from ancient times. During this times, artist need to communicate a message to public or sale an idea or a product of just to make the public feel an emotion.Â