Jenna Spevack’s Profile

Faculty
active 29 minutes ago
Jenna Spevack
Title
Professor, Communication Design
Department
Communication Design, OpenLab
Office Location
N1127
Twitter

My Courses

Communication Design Theory Spring 2019 COMD3504-E232

Communication Design Theory Spring 2019 COMD3504-E232

Course Description This course will offer an in-depth introduction to communication design theory, examining theoretical perspectives of design practice within the larger discourse of design and visual culture. Communication models, the nature of representation, the dimensions of context and semiotics will be explored through critical readings from key documents written between the early decades of the twentieth century and the present. In this context, “theory” doesn’t mean “a hypothesis to be tested” (as in the sciences), but rather points to a set of working beliefs about how the world—or in this case, visual communication—works. Some aspects of certain visual communication theories are based on observable “facts,” but the way these facts are woven together says more about how we construct meaning than it does about empirical answers to factual questions. So why does a design professional—typically an eminently practical, hands-on person working toward a specific end for the benefit of a specific client—want or need to engage with visual communication theories? First, “doing theory” promotes a sophisticated level of reflection about design work—far beyond the touchstones of “did they like it?” and “did it serve its purpose?” Second, it encourages designers to think holistically about the contexts for their work—beyond the immediate job at hand to the larger contexts of the social, the cultural, and the historical. And finally, it recognizes the obvious: today, graphic design shapes our visual world and puts each person at the nexus of thousands of messages each day. In this course, we, as senders and receivers of such messages, will attempt to make sense of all this through our verbal discussions in class, our blog postings, and our research poster design and presentations. We will be looking at two types of theories: generative theories, that explain the “how” of visual communication; and critical/sociocultural theories that explain the “what, where, and when” of design, or the historical, cultural and social contexts. By developing the ability to look at design through these different lenses, professional designers can enhance the quality of their decision-making and have a better grasp on the multiple contexts and frameworks for clients and audiences. We can better understand and evaluate the many issues about local usability and usefulness within broader contexts of ethics, aesthetics, professional and social responsibility.

Ways of Seeing – FYLC Fall 2018

Ways of Seeing – FYLC Fall 2018

Ways of Seeing: Adventures with Image & Text This Learning Community for COMD students taking COMD1100 & ENG1101 will include field trips, hands-on projects, and cross-sensory experiences to help you discover and express your creative vision. Faculty: Jody Rosen (ENG1101) & Jenna Spevack (COMD1100) Avatar photo taken by flickr user tanakawho (flickr) [CC BY 2.0 (https://creativecommons.org/licenses/by/2.0)], via Wikimedia Commons

OER COMD2427 Typographic Design III

OER COMD2427 Typographic Design III

OER Open Education Resource Advanced typographic design principles. Typographic applications for web design, print and motion graphics are explored, as well as integration of design and production in the laboratory.

COMD3504 Communication Design Theory, Fall 2018

COMD3504 Communication Design Theory, Fall 2018

This course will offer an in-depth introduction to communication design theory, examining theoretical perspectives of design practice within the larger discourse of design and visual culture. Communication models, the nature of representation, the dimensions of context and semiotics will be explored through critical readings from key documents written between the early decades of the twentieth century and the present.

COMD 2313 Introduction to Illustration, Tuesdays FA2018

COMD 2313 Introduction to Illustration, Tuesdays FA2018

This course is a practical introduction to the field of illustration. Focus will be places on process work and professional practices, presented within contemporary and historical context. Course includes projects and lectures in a variety of illustration genres including: product design and advertising, storyboard, book illustration, editorial illustration, and institutional illustration. A variety of materials will be introduced through lectures and demonstrations for use on assignments such as: pencil, pen and ink, brush, colored pencil, brush and paint, and collage. Critical concepts such as: Conceptual Development, Working on Assignment, Composition, Contrast, Value, Point of View, and Color theory will be introduced.

My Projects

The Open Road

The Open Road

The Open Road is our place to highlight all that’s possible on the OpenLab. Join now to keep up on OpenLab news, events, and updates. Check our weekly In the Spotlight posts for a glimpse into the incredible work being done by City Tech students, faculty, and staff. Follow OpenLab News for announcements and site updates. And see our OpenLab Calendar for office hours, events, and workshops. You can find our workshop schedule and signup for workshops here as well. The Open Road is also a place for the OpenLab community (meaning you!). We would love your feedback, insight, and comments. Please send along anything on the OpenLab that you love! We are always available for any questions you might have. Email us anytime at openlab@citytech.cuny.edu!

Opening Gateways Project Management

Opening Gateways Project Management

This is a private group for members of the management team of “Opening Gateways to Completion: Open Digital Pedagogies for Student Success in STEM,” a Title V Cooperative Arrangement grant funded through U.S. Department of Education’s Supporting Hispanic-Serving Institutions program. The project, a collaboration between City Tech and the Borough of Manhattan Community College, is focussed on using Open Digital Pedagogies to increase student success in gateway mathematics courses for STEM disciplines. Avatar image and site header by Flickr user Rosa Say (https://flic.kr/p/8vdRTC).

COMD Advisement site

COMD Advisement site

An online system of advisement tools for COMD students at City Tech

Open Pedagogy on the OpenLab

Open Pedagogy on the OpenLab

The purpose of this project is to create a forum to ask questions, generate discussion, and share teaching materials, resources, and ideas about teaching and learning on the OpenLab. Avatar image: “The open door” by hehaden.

Office of the Provost

Office of the Provost

City Tech’s Source for Academic Affairs Information

My Clubs

City Tech Ink Club

City Tech Ink Club

City Tech’s Ink Club is a place where illustrators and sequential artists can discuss and practice their craft in storytelling. On Openlab we’ll share links to helpful resources, general information, and post about events ad work we’re creating.

Student Government Association

Student Government Association

The Student Government Association is the representative body for students. We are responsible for recommending student activity fee allocations, shaping policies affecting student life, coordinating extracurricular events and chartering new organizations. Feel free to contact SGA President, Lucas Almonte, with any questions, suggestions or concerns. He can be reached at SGAPresident@CityTech.Cuny.Edu If you wish to start a club on campus contact SGA Vice President, Sylwester Dombroski, at SGAVP@CityTech.Cuny.Edu

Distance Runners of City Tech

Distance Runners of City Tech

Marathoners and half-marathoners unite!

Club Council OpenLab Workshop

Club Council OpenLab Workshop

This club site will be used for the tutorial portion of the Club Council OpenLab Workshop (Fall 2017) and will house materials that may be useful to club representatives in building out their own sites on the OpenLab.