Journal Entry Week 8

This week was off to a great start; the manual was finally finalized and looks great. I feel that I have accomplished a great design, by utilizing a simple layout and incorporating text that adhered to the brands esthetic. This project helped to show my capabilities and flexibility when it comes to certain projects.

With that being said I was excited to being a new project this week. The window sticker was something a little more fun. I initially wanted to stick with the same essence of simplicity that was displayed in the manual. I began by making a few samples for my supervisor to review as I researched sticker-printing companies. As A designer I understand the importance of working on a project in reverse, but since I already knew the dimensions needed, I felt the need to backtrack a little while my supervisor reviewed about a dozen samples. This allowed me time to see which company offered the best deal, as well as the best quality print. As I finished that up, my supervisor built upon one of the concepts I showed him, and we were able to quickly alter the design to meet his brands standard. We ended with a sticker that displaying the empire state building and incorporated the KISI “K” into the buildings structure. Keeping it simple and coinciding with the brands overall message, the sticker says “The New York way to access. It is very simple and innovative which represents their product in a great way.

One thought on “Journal Entry Week 8

  1. Joel Mason

    Dear O’Nysha,

    I’m glad to learn how well your internship is proceeding. Here’s few pointers on your writing: The word “brands” should be written as a possessive…”brand’s.” Brands without the possessive refers to more than one brand. Also this sentence: “With that being said I was excited to being a new project this week.” is a bit confusing. You used the word “being” when I think you meant to use the word “starting.”
    Otherwise, keep up the good work!

    Sincerely,

    Professsor Mason

    Reply

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