“The Underground Mainstream” by Steven Heller the scribes how the underground and mainstream concept works. In the reading, it describes and explains that the ideas from underground trends are used to create mainstream commercials and advertisements. This is done by taking the ideas or using the underground trends as “inspiration” with slight changes to “create a new idea or trend.” The world of commercials and advertisements rely and is dependent on theft from the underground mainstream to create “lively” advertisements and commercials. In the reading, it states “all it takes is the followers of followers to cut a clear path to the mainstream.” This quote describes that even if there’s no design or a new form of art or design movement is created, People will take interest in it to create their own version of the “example” that they see.

Both Cubism and pointillism can we connect it back to the mainstream versus the underground difference. Cubism was created to show entire structure, object, or story in paintings without the use of specific techniques such as perspectives or use of shadings to create a realistic piece. It uses a wide variety of geometric forms and decomposes the realistic subjects with the geometric shapes to give a distinct impression and a unique perspective. It was used to create the development of abstract modern art movements. Pointillism was created as a reaction against the popular or trending of impressionism. it can be used to represent landscapes, portraits, and seascapes. The motive of pointillism was to create paintings that soothes the scene, especially those with opened areas. Pointillism focuses more on applying “raw” colors of different shades and dots of different sizes without mixing colors onto the pallet. The creation of pointillism wasn’t in the original or new idea which makes it a “stolen idea” with slight changes, the original movement or idea was impressionism art. 

Many artists and people have mainstreamed Cubism and the different art forms while pointillism was a stolen or mainstream idea. With some thoughts while writing reading and doing the research on this paper, I realized that both pointillism and Cubism can we create created into a new design theory or design/art movement. both have various similarities to the point where they can be combined at any given point. For example, since Cubism focuses more on geometry and pointillism focuses on various dots in different sizes, then the point where both design movements meet as we are pointillism is used throughout the entire piece especially where geometry will occur. 

Sources

Apollinaire, Guillaume, and Dorothea Eimert. Cubism, Parkstone International, 2010. ProQuest Ebook Central, https://ebookcentral.proquest.com/lib/citytech-ebooks/detail.action?docID=886874.

Kalba, Laura Anne. Color in the Age of Impressionism : Commerce, Technology, and Art, Penn State University Press, 2017. ProQuest Ebook Central, https://ebookcentral.proquest.com/lib/citytech-ebooks/detail.action?docID=6224776.

Lifshitz, Mikhail. The Crisis of Ugliness: from Cubism to Pop-Art, BRILL, 2018. ProQuest Ebook Central, https://ebookcentral.proquest.com/lib/citytech-ebooks/detail.action?docID=5449578.