Concierge Marketing Assignment and Oral Presentation f18
Concierge Marketing Assignment
20% of total course grade
Selection of NYC Attraction is Due Before Class Begins, Week 8
Written Assignment is Due in Class, Week 11
Presentations will be Conducted Week 11 and 12
ĀĀ
Role
You are the Chief Concierge of an upscale hotel in Manhattan; you will conduct research to learn about a historically significant tourist attraction in New York City. This information will be used when you conduct a team training.
Identify a hotel
Task
Consider all that New York has to offer visitors and New Yorkers alike, consider a tourist attraction that has historic significance to the culture of New York; perhaps a museum, an art gallery, a park, a sports arena, a restaurant, monument, festival and so much more. Make a list that contains four historically significant New York tourist attractions and find a resource stating why it is significant.
List Four NYC attractions of interest
Choose one location to research and visit.
Research 1) what is the attractionās significance to the culture of New York? 2) Why does the author consider it a tourist attraction? 3) what makes the attraction unique?
During your site visit 1) identify the perceived demographic of visitors, 2) seek examples of hospitality you witnessed, 3) take photographs of unique features of the tourist attraction
ĀFormat (three steps)
Assignment selections
- Post your chosen tourist attraction on OpenLab as a response on the āExperiential Learning Assignmentā page (do not create a post). Include a brief statement as to why this site is significant to the culture of New York including a reference
- Only one student per attraction
Written portion, 2-2Ā½Ā page essay (10% of total grade)
- APA format and standards, proper grammar, sentence structure, spellingā¦
- Minimum of three credible references
- Exhibit the ability to evaluate the importance of the tourist attraction or historically significant location to the New York City hospitality industry
- Provide evidence of the importance of employees as a part of the product and how an employee influences the guestās experience.
- See writing rubric
Oral presentation (10% of total grade)
- Students will be divided into groups (each person will work independently)
- Students will conduct a two minute presentation in small group settings of 3-4 people, no questions will be asked at this time (see oral communication rubric)
- Students should be prepared to repeat their presentation 4- 6 times to both classmates and faculty members
- Upon completion of the small group presentations, students will have the opportunity to ask individual questions to their classmates, one minute
- Students will nominate their peersā presentation for a variety of āBest ofā¦ā awards.
Student Learning Outcomes
Upon completion of this assignment, students will be able to:
- Discuss scope of the hospitality and tourism industry
- Gather information from observation in regard to the hospitality industry from a local, national and global perspective
- Evaluate and examine hotel classifications
- Engage in high impact and industry specific written and oral communication
| Oral Presentation | |||
| April 9, 2019 | April 30, 2019 | ||
| Chavez Fuentes,Wilmer | Mccaig,Alexandra L | ||
| Diop,Shianne M | Mcneil,Blessings A | ||
| Dubose,Sharnae | Ng,Laura | ||
| Etizard,Annejuneka P | Olumide,Deborah Ife-oluwatomi | ||
| Feng Wu,Mariano | Ou,Tina | ||
| Gulliver,Ashley A | Paguay,Kevin | ||
| Lhamo,Tenzing | Reyes,Verenice D | ||
| Li,SiHan | Tan,Zhuopeng | ||
| Lin,Jin Feng | Tang,William | ||
| Macagba,Edgar | |||
Schomburg Center
https://www.nypl.org/locations/schomburg
NYCgo.com Staff (2013, July 17). Destination: Harlem ā Schomburg Center for Research in Black Culture
Retrieved from https://www.google.com/amp/s/www.nycgo.com/amp/articles/destination-harlem-schomburg-center-for-research-in-black-culture
A branch of the New York public library named for Arturo Alfonso Schomburg. Host a collection of black and Latin such art and writings.
Approved.
Great choice, make sure to write a more detailed annotation. I suggest the citation should look like this :
New York City Go. (2013). Destination: Harlem ā Schomburg Center for Research in Black Culture. Retrieved from URL
Make sure to find more recent references for the remaining citations.
Woolworth Building, http://www.woolworthbuilding.com
Dunlap, D. W. (2014). Woolworth Buildingās Grand Arcade Is Once Again a Sight All Can See. New York Times. Retrieved from https://www.nytimes.com/2015/01/01/nyregion/off-limits-for-over-a-decade-lobby-of-woolworth-building-is-open-for-tours.html.
This article states that Woolworth Building was once the worlds tallest skyscraper, and was once off limits to the public. However, they have recently started offering guided tours of the building. This 60 story Gothic tower resembles a cathedral with richly detailed mosaic vaults, stained-glass ceiling. According to this article, tours of the building are offered in 30, 60 and 90 minutes ranging from $20 to $45 depending on the period of the tour.
Approved. I like your choice but you may need to look in to the surrounding community to have enough to research and write about.
911 memorial park https://www.911memorial.org/
9/11 Memorial & Museum: New York City Attraction, Lower Manhattan. (n.d.). Retrieved from https://www.nycgo.com/museums-galleries/9-11-memorial-museum
The 9/11 Memorial Museum tells the story of the events of 9/11 through monumental and authentic artifacts, first-person accounts and multimedia displays.
Approved. Seek a more substantial article. This one is just a paragraph.
Museum of Modern Art
http://www.moma.org/
MoMA- New York City attraction
11 W. 53rd St.
Manhattan, NY 10019. Retrieved from https://www.nycgo.com/museums-galleries/the-museum-of-modern-art-moma.
In the late 1920s, three progressive and influential patrons of the arts, Miss Lillie P. Bliss, Mrs. Cornelius J. Sullivan, and Mrs. John D. Rockefeller, Jr., perceived a need to challenge the conservative policies of traditional museums and to establish an institution devoted exclusively to modern art
Approved but I need to see an APA format reference.
The Madison Square Garden
https://www.msg.com/
Hsu, M. (2016, May 10). Game Change: Madison Square Garden’s Makeover. Retrieved from https://www.nycgo.com/articles/game-change-madison-square-gardens-makeover-slideshow
The Madison Square Garden is a place where many celebrities have performed. Not only that, this is the home court of many New York sports teams. There are also large and small events held inside, also there are some important awards held in it too. They also said that The Madison Square Garden is the busiest venue in the country
Approved but please consider that this is a choice which may be difficult to visit unless you attend an event
Also. Make sure to check APA standards, this seems like MLA.
Apollo Theater
https://www.apollotheater.org
Apollo Theater Music Hall: New York City Attraction. Destination: Harlem – History of Amateur Night at The Apollo.
Retrieved from: https://www.apollotheater.org/historyandlegacy
In this brief paragraph on the history of Amateur Night at the famous Apollo we are told the beginning stages of this talent show and how it came about. But more importantly the essence of how long it’s been around and why it’s such a positive, cultural, historic influence.
The location is approved however, find a different source that is not the establishment. Also, review APA format.
Central Park
http://www.centralparknyc.org/
Central Park- New York City most attractive place to go, located in New York City, in the heart of Manhattan. Retrieved from: 1: https://www.centralparks.com/visitor-info/where-is-central-park/
2: https://www.planetware.com/new-york-city/new-york-central-park-us-ny-central.htm
3: https://www.nycgo.com/articles/fun-things-to-do-in-central-park
Central park is New York City biggest attraction that tourism what to visit. It was build on July 21, 1853 when the NY State Legislature decided to set the 750 acres landscape in central Manhattan to create a landscape public park, which it will refer to as “Central Park.” The landscape we see today in the park, was made by a guy name Calvert Vaux, a Connecticut-born journalist and an agriculturalist. In todays time, their are many attractions central park has to offer. For example, the Central Park Zoo has 100 species of animals from tropics, polar regions, and the California Coast. Another is the ice skating, which only opens from October to April, but when you visit during the winter season, while the sky is shinning, it will be beautiful because of the skyscrapers rising up in the background and the trees surrounding the rink. The reason why the attraction is unique is the Cherry Blossom trees.
This is a great choice, approved. However, find a source that is academically reliable and write the source in APA format. Visit the library site and ask āask a librarianā for assistance.
Brooklyn Botanic Garden
https://www.bbg.org/
Brooklyn Botanic garden
990 Washington Ave.Brooklyn, NY 11225 retrieved from https://www.nycgo.com/attractions/brooklyn-botanic-garden
statue of liberty
https://www.nps.gov/stli/index.htm
Statue Of Liberty national monument (U.S. national park service) Liberty Island
https://www.statuecruises.com/#/
The Statue Of Liberty was a gift from France in 1886 to America to show friendship. It is located on Ellis island, New York near the Ellis Island National Museum, it symbolize freedom and democracy.
The location is approved. But the reference is not. Go to the library website to seek help through āask a librarianā. Ask for help identifying academically reliable sources.
The Metropolitan Museum of Art
https://www.metmuseum.org/
1000 5th Ave at 82nd Street New York, NY 10028
The largest Art Museum in the United States. 7.3 million visitors to its three locations in 2016, it was the fourth most visited art museum in the world.
Libby, P. (2019). The Met Will Use its FaƧade and Great Hall to Showcase Contemporary Art. New York Times. Retrieved from https://www.nytimes.com/2019/03/21/arts/design/the-met-will-use-its-facade-and-great-hall-to-showcase-contemporary-art.html
This article talks about how it is preparing to close the Met Breuer, but talking about how they are announcing two new sites for attractions. As stated by Mr. Hollein, āThis is just the beginning. There will be more to come, different types of responses and possibly different spaces too.ā This museum has a lot to offer from the history of our art culture down to internships available for college and graduate students.
The location is approved. But the reference is not. Go to the library website to seek help through āask a librarianā. Ask for help identifying academically reliable sources.
Museum of Sex
Time Out New York Magazine (2016). The Six Best Reasons to Visit the Museum of Sex in NYC Right Now. Retrieved from https://www.timeout.com/newyork/things-to-do/best-reasons-to-visit-the-museum-of-sex-nyc
If you are tired of go a romantic restaurants, you can be more creative and go to the kinkiest museum of New York City. Furthermore, here there are six reasons why you should go right now: Jump for Joy, Bouncy Castle of Breasts, Enjoy the splendor on the Grass in a tent, The Sex lives of Animals, Hardcore: A century and a half of Obscene Imagery, Object xxx: Selected Artifacts and The Shop.
The location is approved. But make sure to find a reference that is more academic. Go to the library website to seek help through āask a librarianā. Ask for help identifying academically reliable sources.
Solomon R. Guggenheim Museum
https://www.guggenheim.org/
Plitt, A. (2017, June 08). The history of Frank Lloyd Wright’s masterful Guggenheim Museum. Retrieved March 26, 2019, from https://ny.curbed.com/2017/6/8/15758978/guggenheim-museum-new-york-frank-lloyd-wright-history
This articles talks about the creator of the Guggenheim and what it took to be able to finish making it. To this day, this museum has its significance to New York due to its interesting architectural design.
Approved. Make sure your other sources are not ā.comā. Also, the reference may be written in MLA format.
Kings Theatre http://www.kingstheatre.com/
https://www.theguardian.com/travel/gallery/2015/feb/02/new-york-kings-theatre-brooklyn-reopening-in-pictures
In 1929 Kings theatre originally opened apart of Loew’s five wonders building in NY/NJ. Due to certain circumstances it was then closed in 1977. Since 1977-2015 over three decades it’s been closed then underwent a $94 million dollar construction to restore the historical building. The building is now renovated/expanded and is used to concerts and more.
Approved. Make sure your other sources are not ā.comā. Also, the reference must be written in APA format.
Barclays Center, https://www.barclayscenter.com/
Chaban, M. A. (2017, December 21). Barclays Center in Brooklyn Becomes a Classroom. Retrieved from https://www.nytimes.com/2016/02/02/nyregion/ninth-graders-learn-the-lessons-of-brooklyn-sports-history.html
This article describes a feeling of watching game in the Barclays Center and the assignment that a professor gave her students during watch game.
Approved but please consider that this is a choice which may be difficult to visit unless you attend an event
Also. Make sure to check APA standards, this seems like MLA.