This is a foundation course in typography with an emphasis on using type for a multiple of industry related applications ranging from print to interactive.

Author: Yan Ling Moy

My World of Typography

I have been living in my neighborhood for as long as I can remember. Usually when I walk around the area, I never thought about how typography is used to make my neighborhood the way it is. To me the letters on every single banners of the stores or buildings were literally just words that were there to inform me what the building is or what they sell. I never actually stopped to analyze the way each and every individual letter was presented or why this store decided to go with this particular font. Then I was given the assignment to go out and take pictures of how typography was involved in “My World.” I have come to realized that the use of different fonts and colors of the letters gives the word more meaning and characteristic of the building. From using fonts with serifs or san serifs, to using fonts that lean towards hand written calligraphy, it gives the reader an idea of what the company or store wants to portray to the world as them.  Below are some pictures of stores that I’ve took around my neighborhood. I hope these pictures can allow you to see the characteristic of each letter as it did for me.

Introduction to Myself Assignment

My name is Yan Ling Moy, but people call me Yan. This is my first year taking courses in Communication Design. I enjoy doing different types of art, such as painting, sketching, or everyday arts and crafts. Anything that inspires me creatively, I would take the opportunity to draw it out. My favorite mediums for painting are acrylic and water color. During my spare time, I would relax myself by either watching the latest released movies on Netflix or catching up on my favorite TV episodes such as Supergirl or the episode of The Flash. I would also use the time to practice on my drawing or painting. I also enjoy spending time with my friends and family. During the summer, I would usually go out to play tennis with my friends or shop with my family.

Although I may have some background doing artwork traditionally, I have little experience doing art digitally. I am very excited to be a part of this major because it allows me to challenge myself in doing art from a different perspective. I am most definitely looking forward to learning new things and growing along the way.


Picture Credit to my Friend Emmanuel