Chapter 2

Chapter two discusses the hotel business and the different types of hotels that exist. Franchising began in 1907 by The Ritz Carlton. Franchising is a way to help businesses expand by using the help of the franchisor. As a franchise you are given the right to use the company’s name but can only use the company’s procedures. The chapter goes on to talk about management contracts and referral associations. The chapter talking about feasibility which is a kind of survey to give the developer and idea of his/her surroundings. There are many types of location classifications for hotels. Anything from airport hotels to bed and breakfast inns they all serve different purposes to all different types of travelers.