This essay seeks to analyze the “Calvin Gets a Job” Mc Donald’s commercial series and creator’s used encoded messages to encourage young black men to apply for employment. The messaging of this commercial will be deconstructed in part using Barthes’, Saussure’s, and Peirce’s semiotic terminology … Continue Reading “Essay #2”
Category: Essays (Page 1 of 3)
Dont Blink; You’ll Miss It

I decided to do an analysis of the film poster for the documentary “Don’t Blink,” skillfully crafted by the New Jersey-based designer, artist, and Professor Yolanda Cuomo. The documentary explores the life and artistic endeavors of the Swiss photographer and … Continue Reading “Essay #1”
This essay will talk about an advertisement called “Beat that if you can” from the Lautz Bros and Cos Stearine.
This essay will talk about how media was used to normalize different ideas like racism. An example of this is an advertisement called “Beat that if you can” from the Lautz Bros and Cos Stearine.
First Draft:
Research Essay 2
… Continue Reading “Research Essay 2- ZL”
Simple Driving
I will be analyzing how the 1971 mini automatic ad perpetuated gender stereotypes through coded messaging.
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