Prof. Jenna Spevack | COMD3504_D061 | FALL 2023 | Thurs 2:30pm
This section of the course site includes assignment instructions in reverse chronological order. The most recent assignment is at the top. To locate a specific assignment use the sidebar search or the main menu Course Info > Assignments.
The Research Project & Presentation assignment is designed to facilitate independent research in contemporary design and design theory. Your goal will be to consider the ideas and theories we discuss in this course and the contexts in which they emerged. Then compare those with … Continue Reading “Research Project & Presentation”
***The following list of assignments is subject to change. Refer to Assignment Instructions in the main menu for up-to-date content.***
Racial, ethnic, and gender stereotypes have a long history in advertising media, marketing, and visual communications.
Select a historical 19th or 20th-century print or TV advertisement that uses obvious and/or documented racial, ethnic, or gender stereotypes to … Continue Reading “Assignment: Research Essay 2”
“Rhetoric is the ‘technique of using the means of expression to persuade’. The hallmark of all rhetoric is that it involves at least two levels of language, the primary or denoted (non-coded) and the figurative or connoted (coded).”
Aesthetics of Photography
You will … Continue Reading “Assignment: Reading Response 7”
Our next reading assignment is an introduction to semiotics and models of communication. These two topics directly relate to how we understand communication design from a theoretical perspective.
… Continue Reading “Assignment: Reading Response 6”…what is semiotics, and why is it important? Semiotics is defined as the theory of signs.
As we start to wrap up the “groundwork” of design theory where revolutionary ideas evolved into mainstream modernism and corporate commercial design, let’s take moment to consider that in the history of design, not every story gets told. Why?
You will be reading and … Continue Reading “Assignment: Reading Response 5”
Select a design or design object created after 1971 in which the influence of the theories and historical lineages that we’ve studied so far can be observed. Identify the creator and explore the ways in which they were responding, directly or indirectly, to concepts … Continue Reading “Assignment: Essay 1”
The focus of these texts is the evolution of the International Style/Swiss Typography from the New Typography movement and the Bauhaus. To give a perspective on the influence of this style, the third reading is a review of a 2016 exhibition featuring young Swiss … Continue Reading “Assignment: Reading Response 4”
For our next reading assignment, we will be reading and annotating texts written by architect-designer-artists affiliated with the Bauhaus, and a contemporary essay about Bauhaus designers.
A manifesto is a declaration of intent – often the intent to bring radical change to the world. Throughout history, many art movements have written manifestos, and it’s always a sign that things have gotten real.
OBELISK – Art Manifestos Defining new realities
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