Josh Rojas NYC Tech Profiles “StartApp”

Product/Service: StartApp is a Mobile Advertising Platform aiming to deal with the two main concerns of the mobile industry today: the monetization challenge that application developers face when trying to generate substantial revenue from their applications, and application distribution earning a substantial number of downloads worldwide.

Founder/Co-Founders: Gil Dudkiewicz and Ran Avidan founded the company Start app and are still involved.

Office/Headquarters: This is StartApps Location584 BROADWAY ST 12TH FLOOR SUITE 1206NEW YORK, NY, 10012. StartApp also has locations in Russia, China, San Francisco and Israel.

Products/Services: It offers advertisers the opportunity to place their ads in different sites and apps that will generate the most revenue possible.

Method of Making Money: Startapp makes money by taking a percentage being made by the advertisers, and also using their own advertising.

Target Customers:  StartApp targets its service to advertisers and designers.

How many current users/customers, etc: StartApp currently has over 300,000,000 million users on StartApp.

How does the company advertise its product/services?
StartApp advertises its service on the iOS and Andriod market, this is where they generate most of their money.

Competitors/Competitive Advantage: One company that competes with StartApp is Adroll, the difference between the two is that StartApp gives you a more in depth look at where to place your advertisement and how to make money.

Works Cited:

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