This we watched a TED Talk by Stefan Sagmeister, itâs titled âHappiness by Designâ. In it he spoke about a number of things; two of those things really resonated with me. âHow do you be happy while designing,” and âHow do you evoke happiness with design?â
The main reason why I decided to be a graphic designer is because itâs imperative to me that I enjoy my career. A huge portion of my life is going to be devoted to working, so when I was choosing my career I wanted to make sure that I could have fun with work. But, throughout my years of study it has been revealed to me that work wonât always be fun. There are going to be clients I donât like with projects I donât want to do. But I am going to have to deal with those clients and do those projects, because it is my job. So the question becomes, how do I do that wile maintaining my happiness? I donât know, but I think it has something to do with Sagmeisterâs second point. How do you evoke happiness with design?
For me this is less about happiness and more about emotion. In order for someone to enjoy their work they need to be invested in it on a certain level. And the investment that artists put in their work is emotion. You want people to feel something when they see your work. I want design to make feel. If I donât feel connected to a project I wonât enjoy doing it, and if my designs donât make the public feel something it wonât resonate with them. We are graphic artists, we must create art. And I think if I do that I will be happy.