Summary: e.e cummings ‘ poem is a metaphorical recollection of a woman losing her virginity as told from the perspective of an awkward narrator. He uses the imagery of starting a car and enjoying a ride to frame the tone of the experience, whereas Phillip Levine’s poem is more about confronting a grim reality through passing by its unfortunate effects day after day, as one would driving to work. In Levine’s poem, the figurative person written about wonders what has become of Detroit after returning from parts elsewhere, and realizing things have taken a turn for the worse.

Communication Problem: How does one take the same toy car and impart an awkward, youthful take on it, then reverse and show something very downtrodden and depressing.

Image Ideas: On the principle of tonality, brighter colors and high key lighting would best match e.e cummings’ work, while more dramatic low key lighting would fit Levine’s poem. I feel the camera angle and cropping would be closer and intimate with e.e cummings’ poem while the contrary would create a lonesome feeling for Levine.

Results: The car I brought in, a 1957 Chevrolet, had such a personality in the shoot. When going for something somber, the red paint was still vibrant where light fell on it, but it was the surroundings that really gave the image its connotation. Very rarely did the color become defused based on the settings of the camera. It was because of this, the bright positive images shined through almost literally. The photographs in shadow are strong in color contrast as well as light and dark, the red comes through in a very impactful way, and broken up by darkness, the car takes on a forlorn, lost quality, which I think lends itself to Levine’s work.

“She being Brand” by e.e Cummings

Summary: This poem is like the first time you get a car and like the first time you make love. There are several parts where the author talks about “oh and her gears being in A 1 shape” and “I touched the accelerator and gave her the juice;good”, it was after hearing the poem that i really got the sense of the poem. this middle aged man is riding his car for the first time in a while and is describing the car like a women.

Image Ideas: Using an old time car from 1900-1940, i will prop two cars in a way so it resembles a human action. Using primarily red colors to give that sense of lust and romance between a person and their car, or between two cars.

“Coming Home, Detroit” by Phillip Levine

Summary: This poem is more dramatic in the setting and story. this talks primarily about the modernization of the city of Detroit and how the pollution of all the factories and cars are making the skies more polluted and the river reaching their end by the color of iron. The poem gives a very dramatic way of a ride through the city becoming an eye-opener for this man driving is car to work (work= everyday)

Image Ideas: Using grey color scheme I will show how cars and modern society is killing the natural environment on a daily basis.

Summary: “She Being Brand” by e.e. cummings is about someones first experience driving. They felt very excited. The poem itself sounds very lustful and passionate. It describes the car in a very passionate graphic way. The poem “Coming Home, Detroit, 1968” by Philip Levine is described as an experience while driving through the streets of Detroit. It has a lot of great adjectives describing Detroit.

Communication Problem: “She Being Brand” to be fun and exciting and somewhat standout. & for “Coming Home, Detroit, 1968” to be sad, destructive, emotional.

Image Ideas: For “She Being Brand” I want to have a nice beautiful car that can stand out. Make the image look exciting, just the like the poem. Having maybe a dark background, with an overhead light. For ” Coming Home, Detroit, 1968″ I want to try to have also a dark background making it very serious. I want this toy car not to be as flashy as the one I will be using for the other poem.

“Coming Home, Detroit 1968”

this poem is referring to the downfall and burning of a dear city to the author. something familiar is suddenly terrifying and closed off. I’d like to use a car that appears to be from the era  turned over on a black background with a fire burning eyes that are shut in with and nailed with boards.

“‘she being Brand’ by e.e. cummings”

This poem references being astounded by the sheer power of a vehicle and how easy it is to run it into the ground if you don’t know what you’re doing. I’d like to say that the author was joyful and enthusiastic enough to believe that he can push this vehicle to it’s limits. The idea of a vehicle hopping over a gap and mid air with typography below the car being turned while in mid air.

Summary:
The article talks about how certain potatoes now are registered as a Monsanto patent, which makes it illegal to grow them for more than one cycle. The craziest thing about the article is how it mentions that the potatoes are registered as a pesticide. Who would want to eat a pesticide? The author also compares this altering of plant genes to changing it’s software.

Communication Problem:
For The Botany of Desire, the images should show how these GMO potatoes (and other vegetables) are not real food. It should be symbolized that they’re fake, poisonous. For the Idaho potato, the image should show something about their quality and popularity.

Image ideas:
For The Botany of Desire: This would have to involve Photoshop, but an idea could be for a photo of a potato where parts of the skin is peeled back and underneath the skin you see that it’s not real. There’s something foreign inside of it, maybe it’s blue or it’s full of weird particles (made in Photoshop). Or the potato could be cut in two, with the same concept of showing something strange and alien inside of the potato. Another more typical idea would be to show a syringe needle injecting something into the potato. But I don’t know if it’s realistic to be able to get hold of this as a prop. Using the author’s metaphor of the genes being like software, there could also be something computer-like, maybe an USB stick, sticking into the potato. This might be the easiest approach because it’s a ready available prop.

For The Idaho Potato, it would be fun to spell out something with potato peel, or a more traditional approach of showing a potato as very organic, healthy and appetizing.

Results:
The results doesn’t totally align with my initial ideas, but looking at the photos I realized that my idea of the skin being peeled back that I had for The Botany of Desire cover instead ended up worked really well for the Idaho Potato, as I came up with the idea of seeing a “stamp of approval”, the official Idaho Potato stamp, being revealed under the skin of the potato. For the Botany of Desire, I wasn’t happy with how the photos turned out with the syringe and during the shoot we were able to do some very close macro photos of the potatoes. Looking at these potatoes, it reminded me of a moon landscape and I chose to use one of these images because it captured the potato looking foreign and like it doesn’t belong at earth. I wish the macro photos were technically better/less blurry, but I think it captures the concept well.

Image links:
Idaho Potato
The Botany of Desire

1. Summary: The article is about famers that plan potatoes that they can eat and sell but will be illegal to replant. Also how farmers nowadays cannot naturally grow many crops without chemical fertilizers., pesticides, machinery, and fuel. This expensive “input” make the farmer’s debt greater, jeopardizes his health, erodes his soil and ruins its fertility, pollutes the groundwater, and compromises the safety of the food we eat.
2. Communication Problem: To show food nowadays are mostly genetically engineered with expensive and toxic chemicals and it isn’t good for our health.
3. Image Ideas: Close up of hands in medical gloves holding a potato and a needle in it. Also hands in medical gloves measuring the potato. A potato in soils and the roots underneath shows chemicals and other harmful items.
4. Results: