Class Info

  • Date: October 12
  • Meeting Info: Pearl 115

Topic

  • Review HW
  • What is a pitch?
  • Creating a summary presentation report.
  • What are creative briefs?
  • Breakout: Journey Mapping

Objectives

  • Understand the role of the designer as a concept generator.
  • Build and expand your design research capabilities.
  • Explore ways to include more or yourself and community into your
    creative work.
  • Understanding the role of design research.
  • Build better design techniques and practices.
  • Explore tools/ways to exercise your creativity.

Lecture

You can view the lecture slides below.

Homework

  • Writing & Research for Graphic Designers, Section 1, pgs. 33-45
  • Graphic Design Thinking, pgs. 56-59 (Creative Briefs)
  • Begin a draft of your summary presentation outline based on your project findings. (Template supplied.) Email your draft to me by 5pm, 10/19 using lastname_first_SummaryDraft_Fa22.pdf.
Summary-Presentation-Outline_TemplateDownload

There have been 10 MIRO and breakout exercises covered so far that needs to be included in your process book. They are placed in the semester to build better research understanding and progression of your concepts/ideas.

Breakout exercises covered:

  1. Create a Project Plan
  2. Mind Mapping
  3. Defining The Problem
  4. 5 Whys
  5. How Might We
  6. Insight Statements
  7. Defining an Audience
  8. Creating a Persona
  9. KWHL Table
  10. Journey Mapping

This IS ALL part of your research process and gets shown in your process book.