Example of Design for Good project : https://whiletheywait.org/

Overview

Working independently, each student researches conceptualizes and develops an in-depth project, across media channels.

OVERALL PROJECT THEME IS: Community & Civic Engagement

You’ll conduct exploratory research to examine this theme, what topic fall under it and establish how YOU fit within it. Ask yourself, are you an expert or an ally? 

Once this discovery phase is completed, you’ll start off by choosing at least 5 topics of interest & finding a specific target issue in those topics that truly interests you. From there, you’ll pare down this list to ONE TOPIC/ISSUE in which you’ll then create a conceptual plan that addresses your vision on offering change to your identified problem.

*NOTE: The topics of climate change, gentrification and food waste are off-limits unless you can convince me of compelling reasons to allow their use.


Your project will consist of:

  • A summary presentation that will outline your initial research, analysis and conclusions that create the foundation for what will become your concept. (This serves as your midterm.)
  • A hard-copy process (sketch) book that shows how you thought through your project with examples of your research, how you used the break-outs to arrive at your conclusions; class exercises and your sketches in developing your concept.
  • You must show both primary and secondary sources within your process book and you must have at least ONE primary source outreach (mandatory).
  • Your concept must be supported with a minimum of two media channels and three distinct deliverables that create a campaign.
  • A final presentation of your completed conceptual plan.

If you are having problems with the project at any point, PLEASE DO NOT WAIT until the final weeks for help. Reach out to me so we can work out a plan.

Learning Outcomes

  • Demonstrate the ability to develop a strategy based on independent research.
  • Think critically and creatively to solve visual communication problems. Design and/or produce images and text that effectively communicate intended content.
  • Identify, evaluate, and effectively respond to ethical issues as a citizen and a professional.
  • Present and defend his or her work to a client.

Timeline

  • Week 8 – Midterm Research Summary Presentation
  • Week 15 – Final Concept Presentation
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