For my proposal, I want to create a campaign of games being fun because lately video games are being put in a negative light through media outlets. Originally I wanted to show how games are beneficial when it comes to cognitive development, motor skills, vision and then some. But that has proven difficult to translate into imagery. Instead I settled with trying to show games are meant to be fun. To be honest, there isn’t a lot of positive word of mouth for video games and that they’re meant to be harmless for photography and PSAs. So it’s kind of difficult trying to find campaigns similar to mine, most times like previously mentioned I’ve encountered negative PSAs. As for the audience, the campaign is meant to reach out to people who maybe unsure about video games.