The Process
In 2023, the Simply Savory Grab & Go line underwent an entire redesign from label to packaging. I was tasked with creating consistent design through each label as well designing the nutritional table and information. Research was conducted about USDA and FDA guidelines before proceeding with label design. There were 3 packaging shapes and thus there had to be 3 different label shapes for a total of 65 labels. This was a cross functional 5 month long project that was completed summer 2023.
Photoshoot Images
Sample Labels
