Prof. Jenna Spevack | COMD3504_D061 | SPRING 2024 | Thurs 2:30pm

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Assignment: Research Essay – Stereotype in Advertising

Image of a 1950's white housewife looking at the camera holding a bottle of catsup.
1953 Alcoa Aluminum advertisement

Overview: Stereotype in Media

Stereotypes: are widely circulated oversimplifications of people and groups; a preconceived idea of what a person is like, based on a range of different factors. These factors can involve culture, religion, race, sexual orientation, age, gender, appearance.

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