Commercials and music videos tell stories. Like in the movies, the visuals and music are showing emotions that take us for a ride into a magical universe.


Watch the movie sequences and videos below. Note their story telling style, how they captivate the attention of the spectator.

WATCH Ed Sheeran – Put It All On Me

The video above is a series of short scenes that show couples lifestyle. In a few seconds we see their environment, the country they live in, with outside locations or inside their home. Which scene captivated you the most and why?

The beginning of the movie UP, a life long love story. This scene makes me cry every time I watch it.

WATCH first scene of the animated movie UP
WATCH Google commercial

“Helping you help others”, a 1 minute Google Commercial from Australia. Check out the happy energy of this video. How the woman looks, her smile, her colorful hair and look. Check out the graphic elements over the images.

The Calvin Klein commercial below with Billie Eilish is very short (30 seconds), but you can immediately connect with her, by the way she talks and describes herself. What if you were talking about yourself in a video? Where would you place yourself? Would you pick a bathtub for a location for example?

Imagine how will you describe yourself? Where will you film it? What will you say and how will you show your own truth?

WATCH Billie Eilish – Calvin Klein commercial

Billie is a great artist, she has a very creative mind. Like her, use your imagination and tell your own story.