I began my project a week ago and to be honest I lacked confidence in myself and the success I could bring to it. I combined and tweaked some of my strategies due to time constraints but they’re all still of the same genre. So my updated timeline looks more like this,
Week #1- Leverage trending topics. I will explore the moments and trending sections of twitter and engage in the conversation for at least 2 of them per day. Boost visibility by tweeting with at least three content based hashtags that represent a call to action.
Week #2- Fuel my profile with shared content. I will share and comment on popular stories to attract or raise questions about the content.Branch out. I will locate and attempt to engage with three professionals in my desired career field (marketing).
Week #3- Cross post. In the last week I will share my content from linkedin and open lab on my twitter to show professional work on my twitter feed as well.
Week #4- For the last week I will gather and assess my data, see which week had the largest engagement and overall by how much (if any) my engagement increased.
I mainly combined similar strategies and will be continuing to apply all strategies as I incorporate new ones. I started out with 27 followers, less than 50 views per tweet, 5 or less mentions per month and had never been added to any lists.
What i’ve done to date
So far, as I touched upon in class last week my tactics have been rather successful. As of 11/23 (One week since I began) I have,
- Gained 6 new followers
- Been retweeted 4 times
- Been favorited 7 times
- Added to two lists
- Mentioned 2 times
- Had an all time high record of 101 interactions per tweet
I actually surprised myself with how much my tweeting and interactions took off by using hashtags and joining into trending conversations. I chimed in about Charlie Sheen, Heart Health, Obama, Womens rights just to name a few. It was actually pretty fun and interesting, because I got to read all these people’s ideas on the subject to scroll through a category.
The biggest obstacle so far has been without a doubt keeping my content up to date with the ever fluid topics of twitter. I go to class or work for a few hours and now what’s on my timeline is eons old. So thats a challenge for sure. Otherwise I haven’t had any major roadblocks that I see as a threat to my project.
Critically though I need to be more organized and write down the results over every day instead of scrolling back through my timeline as thats really time consuming. I also want to sit down and really read through hoot suite and see how I can get that to really work for me because right now I still end up back on the twitter app because I’m so versed in it.
This week I think I did a good job of being on more regularly and reading through content instead of scrolling like a madman. Moments without a doubt makes it easier to see stories but harder to interact with individual tweets so I have to move away from using that and stick to the trending topics tool which is a little harder but necessary for this project.
Moving forward and looking ahead I look forward to trying the next strategy and implementing it in addition to week ones. This week I am sharing content like crazy, news stories, blogs, journal articles and more and then commenting or interacting with it by asking questions or giving feedback. I hope to have an even keel of both informative news sources and op ed interest pieces to balance out the kinds of interaction I get.