My internship from what I can tell doesn’t really require a creative brief. Unfortunately, I was not able to attend a meeting to meet the client for SweepsForACause too, but I was able to get an idea of what they wanted through my supervisor and my co-workers. I heard a lot of specific things that she wanted in her designs and I took them into consideration and created sketches and concept art for those ad designs. So, far, when I was days into the internship with my sketches, my supervisor along with some of the client’s input made me change certain aspects of my sketches in order to make something more unique than it just being a simple broom that represents sweeps. So when it comes down to working with a client, critique and feedback is a must to make your designs look the way how they envision it.
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