Telling stories through hand lettering designs and concepts.
![](https://openlab.citytech.cuny.edu/janieca-cas-portfolio/files/2024/03/NYFashion_poster-e1709668701702-642x1024.png)
NY Fashion Week poster design. Inspired by vintage fashion sketches with an elongated and exaggerated character design. Designed to give a vintage Hollywood feel with the Lightbulbs in the text and the spotlights accentuated in the background.
![](https://openlab.citytech.cuny.edu/janieca-cas-portfolio/files/2024/03/Artboard-1.png)
50s Retro-style inspired imagery and color scheme to give elegance and fun to the original design of the cocktail book.