Weekly Reflection 10/6

The most significant information that I have learned in this segmant is that Bill Patterson talks about having a direct conversation with the cutomers that come to your hotel. Also, he says how that having a direct conversation with a customer is something very simple which costs very little money. Besides, all it takes is to call a customer and ask them how were their experiences like, what are things they loved or didn’t love, and what is it that makes them want to come back to the hotel. Additionally, the goal of the hotel is to make those customers come back and maybe even tell others about the hotel on how good it was and that they should go to the hotel. Finally, from the customer feedback the hotel can make investments or changes to the customers expectations and needs which can attract customers.