You will summarize what you found in your research– you might also want to write about what the most important or interesting thing you found is.

You will tell readers what surprised you, or how your understanding of your question deepened or changed. (Spoiler: if the answer is “not at all”, you did not do enough research.)

You will explain why what you learned is important

You will explain who you think needs to know about it and why (Another spoiler: be specific!  The answer can not be “everyone.”  That is too big of an audience.  Narrow it down to who needs to hear about it first!)