Final Report Outline- MA

Why packaging design should be gender-neutral 

Intro: The importance of gender neutrality in packaging design

Body:

P1: Gender-neutrality and its role in product design

  • What is gender neutrality? What is product design?
  • Why consumers want gender-neutral branding
  • What role does it serve in product design?

P2: The effects of gender-specific product design

  • How has gender been used in product design in the past? Has it worked?
  • How do large companies face gender in design?
  • What benefits/drawbacks have been seen in companies?

P3: What does the future of product design look like

  • Pink tax
  • Brands accused of gender stereotyping/backlash 
  • What the future looks like

Conclusion: 

  • Summary 
  • A designers influence on society

2 Comments

  1. Prof. Childers

    Make you statement reflect your opinion,
    Instead of : The importance of gender neutrality in packaging design
    Something like: gendered packaging results in . . .

  2. Prof. Childers

    This does not fulfill the assignment.

    The design work that you address should be
    “a project completed in the past 40 years, with a definite form and scope.”

    Your research should explore the relationship between
    1: specific theories
    2: and the contemporary design that puts these theories into practice.

    You do not need to limit your research to a singular work, but it is not an examination of a designer’s full career.

    https://openlab.citytech.cuny.edu/childers-comd3504-d063-sp2022/2022/03/27/details-research-project-and-presentation/

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