Twitter: The power of a retweet

http://prezi.com/rbn9g9rp3tdo/?utm_campaign=share&utm_medium=copy

Abstract

Twitter, launched on March 21, 2006, is a popular social media platform which has millions of users world wide. Twitter is unique because posts are limited to 140 characters, meaning you have to say what you want to say and get to the point.Twitter is used by many organizations to reach their customers, fans or supporters and to gain new marketing strategies. A powerful aspect of twitter though is a users ability to retweet posts, meaning you can forward, share and comment on things ranging from political posts, breaking news, weather and things as simple as comedy. Retweeting is both a blessing and a curse because a positive message as well as a negative one can be spread relatively quickly. There is no stopping a post once it gets going, even if the original poster removes the content its been copied so many times getting it back is almost never an option. However all in all twitter has a positive reputation in the social media community and continues to build its brand. Retweeting or just tweeting in general is specific to Twitters brand and it’s how people distinguish where a personal social media content came from. Donald trump has a major following and his tweets both good and bad get dragged all over the Twitterverse sometimes within minutes, showing just how quickly a retweet can spread.

Prezi Summary

This presentation was the first time I had ever heard of prezi let alone used it. I have to admit it was a bit of a challenge because it proves to be much more complex than power point. In my first ten minutes I had circles flying all over my screen, talk about overwhelming. Once I got the hang of it though I organized my content in sequential order, starting at what I was going to be talking about and then the sub topic within it. I typed out all the content and then I fixed the sizing, font and spacing. Once I had all my content in those tricky little circles I played with moving them around the screen and seeing where they looked best but also made the most sense. My big blunder though came when I added the background after I placed the circles, meaning I had to totally redo it when I chose the background.. oops! After all was said and done though I thought prezi was kind of cool though I didn’t find it to be more professional than power point.

 

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