My subject is gun laws/violence and I wanted to go with a PSA because my target audience is pre teens to teens. The overall piece is short as it is a script not an essay or paragraph. Imagery is used through out the whole PSA as most of them are videos, commercials, and posters. Multiple people are usually talking in these PSA either from a third person point of view or main character’s first person perspective. The tone and purpose of the PSA are usually dark or made in a way to show the topic at hand in a way that gets a message across. My genre is usually found as ads on tv or YouTube or as posters on the wall.