https://drive.google.com/file/d/1z_lcV4XMki-VN0y0HRhqpNtffPRcm12i/view?usp=sharing
Month: April 2021 (Page 3 of 6)
Connoted – Figuratively- the use of word as its association and not necessarily based on the literal definition.
Denoted– Literally- the literal meaning of a sign. /. Designate a sign.
Priori– not basing the theory on observation or personal experience but on a general universal law within a reason.
Ontology– a combination of concepts in a subject depicting their attributes and relations to one another.
Metalanguage – multiple phrases, used to describe another languageÂ
I am familiar with the text from Topics In Graphic Design. I read the article, but didnât have any specific questions or thoughts. It is interesting how there is so much to say about the ad, design, and meaning of the picture itself. I wonder if people would have gotten the true meaning of the ad, and if that ad was success enough to increase sells.
Etymology
Imitari
Semiology
Agglutinations
Combinatory system
Rudimentary system
Pseudo-truth
Lexicons
Suprasegmental
What is a signified and the process of signification?
What is the roll of The connotators?
The interpretation of âit is metonymy which furnishes the image with the greatest number of its connotators, and that among the parataxes (or syntagmatic figures), it is asyndeton which predominatesâ, can mean that an image has many implications as well as the text that follows that implication of the image. However, straightforward text that is âasyndetonâ it does not use conjunction words like âandâ because it helps text to stand out more.Â
Paradigmatic expresses metony because it is similar in the sense of describing a concept or the perception on how you look at things.
Was the overall message of the essay about how âA picture is worth a thousand wordsâ?
Metonymy- is the use of a linked term to stand in for an object or concept. Sometimes metonymy is chosen because it’s a well-known characteristic of the concept.Â
Connotations-an idea or feeling that a word invokes in addition to its literal or primary meaning.
Parataxes– the placing of clauses or phrases one after another, without words to indicate coordination or subordination.
Syntagmatic- relation is a type of sematic relations between words that coâoccur in the same sentence or text.
 Paradigmatic-relation is a different type of sematic relations between words that can be substituted with another word in the same categories.
Asyndeton -is a writing style where conjunctions are omitted in a series of words, phrases or clauses.
Polysemy -the coexistence of many possible meanings for a word or phrase.
Linguistic sign– are bilateral, i.e. every linguistic sign has two aspects which are inseparably connected: the sound sequence (signifier) on the level of expression, and the concept (signified) on the level of meaning.
Denoted– be a sign of; indicate. Signify .
Barbarisms-nonstandard word, expression or pronunciation in a language.
Idiolects-is an individual’s distinctive and unique use of language, including speech. This unique usage encompasses vocabulary, grammar, and pronunciation. An idiolect is the variety of language unique to an individual.
Lexicons-the complete set of meaningful units in a language.
Suprasegmental -also called prosodic feature, in phonetics, a speech feature such as stress, tone, or word juncture that accompanies or is added over consonants and vowels; these features are not limited to single sounds but often extend over syllables, words, or phrases.
Agglutinations-a grammatical process in which words are composed of a sequence of morphemes (meaningful word elements), each of which represents not more than a single grammatical category. This term is traditionally employed in the typological classification of languages.
Some terms rudimentary, aggulations, analogical code, anchorage and relay, quasi tautological
How sign, signified and signifier are used is a bit confusing
what does this term mean
“it is metonymy which furnishes the image with
the greatest number of its connotators, and that among the parataxes (or syntagmaticfigures), it is asyndeton which predominates”.
need explaining paradigmic articulations metony
Our reading for next week is Roland Barthes’ 1977 essay, Rhetoric of the Image. Here is the PDF:Â Barthes-Rhetoric-of-the-image
As you read, please make note of all important terms (ie. polysemy, linguistic sign, connoted, denoted, etc.), especially if their meaning is unclear. Also make note important points that you don’t completely follow. Record a brief list of questions you have concerning the essay. When you’ve completed the reading, drop these notes into a post; this is the only submission for the week.
The second 2-3 page paper will be a response to this article, and will be due on April 26. In this paper, you’ll critically examine a contemporary advertising image in a manner similar to Barthes’ approach. You will be expected to employ the logic and terminology that Barthes uses in this text.
You should begin to consider the advertisement that you would like to address for your essay. It should be an advertisement organized around a single photograph. A full page print ad is preferable. Please bring ideas to class next week.
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