COMD2300 Communication Design 1 FA2023

active 6 days, 16 hours ago
COMD2300 Communication Design 1 FA2023
This Course is OPEN.
Professor(s)
Department
Communication Design
Course Code
Comd 2300
Semester / Year
Fall 2023
Course Description

This is a foundation course in advertising and graphic design.
3 credits: 6 hrs (1 class 5 lab hrs).
Pre-requisites: COMD 1162, COMD 1200, COMD 2327, CDMG 2330

This is a basic course in advertising and graphic design that aims to challenge students to use both foundational skills and conceptual thinking to create innovative solutions. Through this course, students will learn how to communicate their ideas visually through art direction and verbally through copywriting. The coursework consists of project-based assignments that will take students from the initial concept to digital output. In the process, students will need to consider the target audience, product, and marketing objectives. The importance of professional execution, conceptual thinking, and presentation of ideas will also be emphasized. Furthermore, students will have the opportunity to collaborate in teams during the design and development process.

Acknowledgements

This course was created by: Amera-Rime Lulu

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