WEEK 11 Class Info

  • Date: 4/14/234: WEEK 11 Hopping off color theory, advertising, and the advent of digital illustration and how UI/Web Design affects the modern world we illustrators live in…We dive into NARRATIVE. Story compels all forms of commercial illustration and affects lighting, perspective, framing and urges us as illustrators to inject as much story into our work as possible to drive towards the Big Idea. We explore further subdivisions of the amorphous term, “commercial illustration” and explore how a single perspective can be used for several compositions, and how filmmaking techniques—from framing to script reading—are universal constants in whichever area of Commercial Art you choose to operate in.

DUE WEEK 11/This Week

  • HOMEWORK #1A: Digital Coloring Exercise • Show me how your Sentinel Splash page coloring came out!
  • HOMEWORK #1B: USE YOUR MID-TERM, OR OPTIONAL ASSIGNMENTS INCLUDED IN WEEK 10 GOOGLE FOLDER • CHOOSE COLOR SCHEME: Base/Mid-Tones + Shadows/Dark-Tones + Accent/Highlights • CLEAN UP ART > blacks are BLACK / whites are WHITE! • For the purposes of this exercise, white and black do not count/try not to use white or black beyond your lineart

Objectives

  • Exploring the basics of converting and cleaning up your art work and advancing that with digital coloring making use of the color knowledge gained over the past few weeks. We see how the pulls of print and advertising advance into the digital age and the new expectations that surround us as Illustrators.

Activities

  • Crit: Logos + Editorial Assignments
  • Lecture: Print VS. Digital • PACKAGING! • “Illustration” vs. “Commercial Art” • Narrative Illustration Art that tells a story: Story beats / Story Structure and Establishing the Big Idea/Concept • Being the Director: POV and Emotion •
  • DEMOS: Packaging Quickfires + Perspective

Review Assignments and Expectations for Next Week’s Class

LAB: Work on assignments

Week 11 HOMEWORK

WEEK 11 READING

W11 SKETCHBOOK ASSIGN#1: EXPLODED PACKAGING SKETCH

  • MINIMUM SIZE 8.5Ëťx 11Ëť • STRAIGHT inked lines for box TEMPLATE
  • pencil sketch of details/info/art ontop • tell me EVERYTHING

POV EXTRA CREDIT (Open until w13)

Draw the POV from a window, find a good composition, notice the horizon line and any perspective. This isn’t mean to be perfect, it can be awkward to draw on a vertical surface. Use Inking techniques to fill in the drawing in addition to the linework that lays out the scene.

•AFFIX TO WINDOW USING TAPE • IN SHARPIE ONLY • Have rubbing alcohol on hand to clean up window. • RUBBING ALCOHOL REMOVES SHARPIE AND SHARPIE DRAWS ON THE ACETATE—FOLLOW THE INSTRUCTIONS, YOU MANIACS!!!

FINAL PROJECT • STEP 1:

Fairytale Folktale or Fable Reboot — Overall Description:

In this multilayered project you will reinterpret a classic folk tale, fairy tale, or established story found in pop culture or media through your own creative lens.

For example, Note how different artists over time have reinterpreted the story of Alice in Wonderland, by Louis Carrol.

PART1: FULL STORY CONCEPT • DUE WEEK 12

  • Part 1 Requirement 1: CONCEPT: Settle on a concept for your reinterpretation. The story should still be easily recognizable. Use these links to select a story in the public domain to re-interpet: LINK TO PUBLIC DOMAIN STORIES 1 • LINK TO PUBLIC DOMAIN STORIES 2 • LINK TO PUBLIC DOMAIN STORIES 3: Hans Christen Andersen
  • Part 1 Requirement 2: RESEARCH: Create a Pinterest Board, online mood board, or collect images to collage for this project.
  • Part 1 Requirement 3: STORY PROPOSAL: Write a brief ~3 paragraph summary of your proposed project to post to the open lab/share with class.

PART 1 REQUIREMENT 1: CONCEPT, EXPANDED

Brainstorm different ways to reinterpret this story through your own unique lens. Try changing/updating/altering one or more of the primary elements of a pre-existing story:

  • CULTURAL INFLUENCE
  • GENRE
  • MOOD
  • SETTING
  • UPDATE CHARACTERS

Settle on a concept for your reinterpretation.

The story should still be easily recognizable!

PART 1 REQUIREMENT 2: RESEARCH, EXPANDED

Though you are interpreting the story through your own personal artistic lens, it must be informed by thorough research and reference.

Create a Pinterest Board, online mood board, Google Sheets, or collection of images to collage for this project.

Start by finding information on the setting: time period, culture, environment. Look for reference for staging as well. You’ll need props such as clothing, architecture, furniture, plants, or animals. All of this must be accurate and carefully researched in the final illustration.  You’ll also need to begin considering characters for your story update.  Start researching reference on this as well.

This library is an ongoing part of the project. You will supply new research images as you accumulate them. Reference will be expected during each phase of the project. You will submit your reference along with the final.

PART 1 REQUIREMENT 3: STORY PROPOSAL, EXPANDED

INCLUDE: • Paragraph 1: INTRO: What’s the big idea? What’s the concept? What is the original story we know and how you are going to twist it. Link to the original story • Paragraph 2: DETAILS: Quick story summary, whats changed, key details and important story beats. Description of the characters, setting, motivations. • Paragraph 3: IN SUMMATION: Why is the twist important? Why are you telling it? What are you hoping to achieve? Who is this for? Is there a message you want to get across that your re-imagination of this story is intended to convey? • Explanation of the changes you are making for your re-interpretation • Demographic for project

Final Project has 4 required parts to this project.

1) STORY CONCEPT (WEEK 11) + 2) CHARACTER ILLUSTRATIONS + 3) FULL COLOR ILLUSTRATIONS + 4) FINAL + PROCESS PRESENTATION

TAKE A LOOK AT FINAL PROJECTS I WILL EXPECT FROM YOU: https://openlab.citytech.cuny.edu/comd3313spring24/2023/11/10/final-project-process-book-examples/

Week 11 Presentation HERE:

Week11_OpenLab-Spring24Download