This Article by Veronica Meewes for the online design magazine PUNCH, explores the “new generation of eye catching label design” with a close up on five example breweries and the inspiration behind the labels that have become “ their visual calling card.” After reading this article, consider how YOUR label design is a visual calling card for the product. Write a few sentences describing the intention of your label.

INSPIRATION

https://www.hootdesignstudio.com/beer-label-design

Craft Beer Labels: The Definitive Art Guide

https://www.artsy.net/article/artsy-editorial-craft-breweries-tapping-artists-turn-labels-works-art