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SEP 28 | Week 5

 Class #5 – Project 1 (Editorial Illustration) – 

  • 1.Attendance
  • 2.Warm Up
  • 3.Student Questions about last week.
  • 4.Class Critique of Refined Sketches for Project 1.

** Please have Thumbnails scanned and in DROPBOX For Class Critique **

Prepare to answer these questions during the Critique: 

a.What Is the Title of the Editorial or Article

  1. What is your source (where did it come from?)
  2. Why did you choose this article
  3. Does the Illustration you intend to create fit the market you want to reach
  4. Explain your thinking process for your thumbnails.

6. 10-minute Break

7. Lecture / Working in Multiple Illustration Styles

8. Discuss Expectations for next week

 

 

DUE NEXT WEEK

 

  • EDITORIAL ILLUSTRATION FINAL – 9×12 finished color art (medium is the artist’s choice, but work will be reviewed digitally.)

**Submit your work to the Dropbox for Critique BEFORE class time, or it is counted as LATE WORK.**

  • READ CHAPTER 5: Inside the Business of Illustration
  • Continue your Mailing List as prescribed on page 102 of Inside the Business of Illustration CH5.  You may share your list with others who are interested in the same markets that you are.  You may work as a team. You SHOULD combine all the information you have gathered by researching your illustration heroes.  THIS PROJECT IS DUE WEEK 7

 

WEEK 4 Remote Assignment

READ: Inside the Business of Illustration CH5 . 

DO: Based on these readings, start your personalized “list”. Try physically going to the Barnes and Nobles on 16th St. Union Square and looking at magazines and books. Try going to Books of Wonder to look at children’s books. Try going to Forbidden Planet for comics. All of these shops will welcome you browsing and you do not need to buy anything.

*Create a Google Doc to track the information you learn from researching illustrators you admire and publications you’d like to work for.

*You may work as a team on this project with another classmate.

 Include things like:

  • Client List
  • Art Directors
  • Markets they work in or hire for (Books (Children’s, Sci-Fi, etc., Editorial Illustrations, Advertising)
  • Specific Themes or Subjects they are known for or thathtey like (Political, Dark, Sports,Etc.)
  • Specific Techniques? Hand Lettering for example

THIS PROJECT WILL BE DUE WEEK 7 for MIDTERM

Article: https://www.ebony.com/wearing-your-natural-hair-on-vacation-tips/

Article Title: WEARING YOUR NATURAL HAIR ON VACATION: TIPS FOR ROCKING YOUR KINKS AND COILS

Resource:  Ebony magazine

Why did you choose this article?

I choose this article because this is a common and relatable issue among Black women or women with natural kinky or coily hair. Vacationing in tropical places and battling humidity and water can prove to be a burden.

What is the market your illustration? Is intended to reach?

Magazine editorial, fashion, and lifestyle.

How does the illustration you intend to create fit the market you want to reach?

My illustrations take on a whimsical approach of what it looks like for Black to deal with their natural hair in preparation for travel.

Explain your thinking process for your thumbnails.

I wanted to make fun of the struggles of dealing with natural hair during vacation.

Eduardo Mendez Project 1 – Editorial Illustration Brief: How American Got Mean

Article: How American Got Mean

By: David Brooks

SOURCE: The Ones We Sent Away

Why did I choose this Article? The reason why I choose this Article,” How America Got Mean”, because David Brookes argues the reason is that in a culture devoid of moral education, generations are growing up in a morally inarticulate, self-referential world. So this article tells you that it is idea to tell the truth story goes with ambitious, essential reporting and storytelling.

WHAT IS THE MARKET YOUR ILLUSTRATION. IS INTENDED TO REACH? The Market of my Illustration, I see is everything tragedy happened in the article, such as illegal drugs like smoking and drinking alcohol. Also people were being rude and disrespect to each others, like racism, sexism, and abuse, and make them very depression and cause them to commited suicide. Last is crime, for doing something illegal, like selling drugs, guns, and stealing stuff like money, and everything is seems cause holocaust. It is intended to reach, that everything happened in the article is much worst.

What does the this illustrations tells you? According to this illustration, the shattered American means that the United States is been a disaster. How this country is a disaster? According to the Article “ Why have Americans become so sad? The rising deaths of despair from drugs, alcohol, and suicide.” This means that people were negative causing dangerous things, like drugs, beer, and killing themselves, people of America are grieving and misery and sounds like everything seems apocalypse. 

How does the Illustration I intend to create fit the market you want to reach? The illustration I intend to create fits the market I want to reach, is They say what happened in the article was a disaster. So they mention, that there were Drugs, alcohol, and suicide. Second, in high school, students report persistent feelings of sadness or hopelessness approximately 26% in 2009 to 44% in 2021, which might called “depression.” Another reason why American is mean is rude or cruel behavior once a week at the restaurant, which is considered “hatred.” Third, awful happened in 2020, there was a far extreme meanness, and hate crimes to their highest level in 12 years, murder rates have been surging, at least until recently, cause criminal has weapons. Fourth, they mention “mass shootings”, people involved in a sort of emotional, relation, and spiritual crisis, and it undergirds our political dysfunction and a general crisis of democracy. It is different social observations have offered different stories to explain the rise of hatred, anxiety, and despair. Last, the two names mentioned in the article, are people who would never want to go back to training methods for a long time, as many are “Racism” and “Sexism”. Racism is people have different color, however, white people threaten other race, because other race is not allowed in white people’s place, like Ruby Bridge. Last is Sexism, meaning all men are typically against women on the basis of sex, which means that a lot of men are disrespectful to women, like abuse and threats, which explains the mentions of this article. In conclusion, the illustration I intend to create to fit the market is 10 names of bad things and events in this article.

Explain my thinking process for my thumbnails. My thinking process for my thumbnails is that I read of this article, that explaining to what disaster happened, causing the America were grief and misery, and people were dying.

Article: How American Got Mean

By: David Brooks

SOURCE: The Ones We Sent Away

Why did I choose this Article? The reason why I choose this Article,” How America Got Mean”, because David Brookes argues the reason is that in a culture devoid of moral education, generations are growing up in a morally inarticulate, self-referential world. So this article tells you that it is idea to tell the truth story goes with ambitious, essential reporting and storytelling.

WHAT IS THE MARKET YOUR ILLUSTRATION. IS INTENDED TO REACH? The Market of my Illustration, I see is everything tradegy happened in the article, such as illegal drugs like smoking and drinking alcohol. Also people were being rude and disrespect to each others, like racism, sexism, and abuse, and make them very depression and cause them to commited suicide. Last is crime, for doing something illegal, like selling drugs, guns, and stealing stuff like money, and everything is seems cause holocaust. It is intended to reach, that everything happened in the article is much worst.

What does the this illustrations tells you? According to this illustration, the shattered American means that the United States is been a disaster. How this country is a disaster? According to the Article “ Why have Americans become so sad? The rising deaths of despair from drugs, alcohol, and suicide.” This means that people were negative causing dangerous things, like drugs, beer, and killing themselves, people of America are grieving and misery and sounds like everything seems apocalypse. 

How does the Illustration I intend to create fit the market you want to reach? The illustration I intend to create fits the market I want to reach, is They say what happened in the article was a disaster. So they mention, that there were Drugs, alcohol, and suicide. Second, in high school, students report persistent feelings of sadness or hopelessness approximately 26% in 2009 to 44% in 2021, which might called “depression.” Another reason why American is mean is rude or cruel behavior once a week at the restaurant, which is considered “hatred.” Third, awful happened in 2020, there was a far extreme meanness, and hate crimes to their highest level in 12 years, murder rates have been surging, at least until recently, cause criminal has weapons. Fourth, they mention “mass shootings”, people involved in a sort of emotional, relation, and spiritual crisis, and it undergirds our political dysfunction and a general crisis of democracy. It is different social observations have offered different stories to explain the rise of hatred, anxiety, and despair. Last, the two names mentioned in the article, are people who would never want to go back to training methods for a long time, as many are “Racism” and “Sexism”. Racism is people have different color, however, white people threaten other race, because other race is not allowed in white people’s place, like Ruby Bridge. Last is Sexism, meaning all men are typically against women on the basis of sex, which means that a lot of men are disrespectful to women, like abuse and threats, which explains the mentions of this article. In conclusion, the illustration I intend to create to fit the market is 10 names of bad things and events in this article.

Explain my thinking process for my thumbnails. My thinking process for my thumbnails is that I read of this article, that explaining to what disaster happened, causing the America were grief and misery, and people were dying.

WEEK 3 | SEP 14

TODAYS’ PLAN

  • Warm Up Activity
  • Discuss the Reading Nuts & Bolts Ch 2
  • Student Presentations of Homework Assignment 1 (Getting to Know You) PART 2

Students have 5 minutes to present: a. Select 2-3 works from 3 artists that are a major influence on your work, or whose career you admire. b. Select 3 of your best pieces of artwork to discuss. c. Please be prepared to speak about how you were influenced, and how that influence is manifested in your current work and what you want to do in this industry.

  • 10-minute Break
  • Discuss Project 1
  • LECTURE  Visual Metaphor (PDF in Resources)
  • MUDDY COLORS
  • LECTURE Photo Reference IN ILLUSTRATION (PDF in Resources)
  • 10-minute break
  • Studio – Work in class on Editorial Illustration 
  • Introduce Illustration Heroes Google Doc

DUE NEXT WEEK

  1. PROJECT 1 – Sketches (SEE PROJECT BRIEF)
  2. Begin Illustration Heroes Google Doc  (See Below)
  3. Continue your Sketchbook.  Play with Personal Style and imagery.   Consider what kind of work you’d like to be hired to make.  DRAW THAT.
  4. Read: Nuts & Bolts Chapter 3
  5. Read: MUDDY COLORS – Artist Selfies Everybody’sDoing it,  Lauren Panepinto
  6. Read: STYLE – Inside the Business of Illustration, by Stevan Heller & Marshall Arisman
  • If you have not already done so, Join OPENLAB & share your EPortfolio.
  • DISCUSS the readings – in Week 3 Discussion on Course Profile
  • Come next week ready to WORK IN CLASS on your project.

 

*Create a Google Doc to track the information you learn from researching these hero illustrators.*

 Include things like:

  • Client List
  • Art Directors
  • Markets they work in (Books (Children’s, Sci-Fi, etc., Editorial Illustrations, Advertising)
  • Specific Themes or Subjects they are known for (Political, Dark, Sports,Etc.)
  • Specific Techniques? Hand Lettering for example

THIS WILL BE AN ONGOING PROJECT

Week 2 | Sep 7

TODAYS’ PLAN

  • Warm Up Activity
  • Discuss the Reading Nuts & Bolts Ch 1
  • Student Presentations of Homework Assignment 1 (Getting to Know You)

Students have 5 minutes to present: a. Select 2-3 works from 3 artists that are a major influence on your work, or whose career you admire. b. Select 3 of your best pieces of artwork to discuss. c. Please be prepared to speak about how you were influenced, and how that influence is manifested in your current work and what you want to do in this industry.

  • 10-minute Break
  • LECTURE  Editorial Illustration (PDF in Resources)
  • Introduce Project 1
  • Sterling Hundley on Idea Generation
  • 10-minute break
  • INTRODUCE Illustration Heroes Research Assignment
  • Studio – In-Class Research (find an editorial to illustrate/begin your google doc).

DUE NEXT WEEK

  1. PROJECT 1 – THUMBNAILS (SEE PROJECT BRIEF)
  2. Illustration Heroes Google Doc  (See Below)
  3. Continue your Sketchbook.  Play with Personal Style and imagery.   Consider what kind of work you’d like to be hired to make.  DRAW THAT.
  4. Read: Nuts & Bolts Chapter 2
  5. Read: Idea Generation – Jillian Tamaki
  6. Watch Sterling Hundley on Idea Generation
  • If you have not already done so, Join OPENLAB & share your EPortfolio.
  • DISCUSS the readings – in Week 2 Discussion on Course Profile
  • Come next week ready to WORK IN CLASS on your project.

 

Create a Google Doc to track the information you learn from researching these hero illustrators.  Include things like:

  • Client List
  • Art Directors
  • Markets they work in (Books (Children’s, Sci-Fi, etc., Editorial Illustrations, Advertising)
  • Specific Themes or Subjects they are known for (Political, Dark, Sports,Etc.)
  • Specific Techniques? Hand Lettering for example

THIS WILL BE AN ONGOING PROJECT

Week 1 | AUG31

ACTIVITIES

  1. Welcome & Introductions
  2. Discuss our illustration Goals
  3. Go over Syllabus
  4. Discuss Class Structure
  5. WATCH PBS OFF BOOK
  6. Lecture : Influence & Niche Markets
  7. Introduction to Sketchbook Practice.
  8. Introduction to Professional Practices and Time Management.

DUE NEXT WEEK

  1. ASSIGNMENT 1 : PRESENTATION – Your Personal Style, & Illustration Influences and Goals
  2. Read: Yuko Shimizu: Advice for aspiring illustrators
  3. Read Yuko Shimizu: Visual Vocabulary Post
  4. Begin your Sketchbook! Consider areas of knowledge or passion.  What do you see in your daily life?  START THERE.
  5. Read: Nuts & Bolts A blueprint for a successful illustration career. Part 1
  • Join the OPENLAB & share your EPortfolio.
  • READ ALL instructor posts.  Be sure to comment.
  • Respond to ALL READINGS
  • COME TO CLASS WITH SUPPLIES & READY TO WORK next week

Hello & Welcome!

Welcome to Advanced Strategies in Illustration!

We will be spending this semester preparing to enter the world of Professional Illustration. This is an in-person class and will be a combination of lectures and studio work.

We will be meeting on campus (N-1118) and will have an online Dropbox to access course materials and upload projects.  

 

 

This course is broken into 4 course goals: 

Portfolio Pieces (Style and Niche)

Professional Skills (Briefs and Process)

Business Practices (Contracts, Billing, Mailers)

Internet Identity & Marketing (Social Media and online presence)

 

This class will be a combination of lectures, guest speakers, and studio work.  We will be drawing in class every time we meet, so DO NOT COME TO CLASS WITHOUT YOUR MATERIALS. We have 15 sessions together, and many issues to cover.

On this site, you will have access to materials presented in class, assignments, readings, and additional helpful resources.  Here you will also post your work in progress to share with your classmates.

New to OpenLab – Click here to Get Started.  Also carefully read the directions in the UPLOADING INSTRUCTIONS POST on how to post to this site and to your ePortfolio.

Happy Drawing!

 

— Professor Woolley

 

 

 

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