Author Archives: Pamela

Re: Victoria Secret Ad Campaign Project I found the assignment to be quite challenging as “electracy” is a new concept to me.  Of course, I was aware that we had entered into a new era which is digital, but I never knew what to … Continue reading →

Victoria Secret came under fire for their ad campaign featuring the tagline “The Perfect Body”.  The ads was to promote their line of underwear and as seen in the picture below, the models in  are all very thin, leggy, and … Continue reading →

Commenting Commenting is an internet phenomenon I see frequently.  We have become very dependant and even addicted to commenting.  Whether we want to buy a product or see a movie, there is a tendency to check the comments first.  If … Continue reading →

“I remember asking students to buy zip disk and CDs to turn in “hard” copies of their multimedia work.  By turning in a video, for example, as a hard copy, it has not life beyond the professor’s computer, and thus, … Continue reading →

“Thanks Obama” originated as a sarcastic phrase used by Republicans to blame President Obama for the troubles and inconveniences on public policies supported or enacted by the administration. The original poster is of a young girl making a “middle finger” gesture with the caption “Thanks, … Continue reading →

Before reading Sarah’s “Participatory Composition – Video Culture, Writing, and Electracy”, I thought “electracy” was related to electricy literacy but with the addeded technology of literacy making it  electracy.  The reason why I thought this is because it also reminded me … Continue reading →

Barthes Studium and Punctum form “Camera Lucida” Studium On the surface, the photograph above is quite explanatory; people raising their hands as the sun sets in the background. Although we don’t know why the hands are being raised, we understand … Continue reading →

Blog Post #5 and #6 “The interiorization of the technology of the phonetic alphabet translates man from the magical world of the ear to the neutral visual world.” The chapter highlights the difference between non-literate natives and literate natives and … Continue reading →

When Ong mentioned writing and its importance, it makes me wonder why is it so important? Ong pointed out that oral cultures had a problem with memorization in that they did not have the mental ability to memorize things.  There … Continue reading →

The basic problem, as stated by Lewis Mumford in his article “The Automation of Knowledge”, is whether we continue to allow automation to take over every aspect of our lives in order to achieve the greater goal; or whether we … Continue reading →

See this link     http://www.today.com/video/today/56983495#56983495 It was interesting to see on tv this morning a report about how social media has changed the way we complain about things and the way customer service responds.  This is another example of how social … Continue reading →

Walter Ong discusses the differences between orality and literacy and how our ways of making knowledge changes what and how we think.  As new inventions emerge, it leads to a new way of thinking.  Orality limits the amount of information … Continue reading →

It can be said that in Plato’s “Phaedrus” and in Goody and Watt’s “Consequences of Literacy” both analyze the effects of oral traditions and the written word.  Whether the oral word is any less significant than the written word is … Continue reading →

Jack Goody (a British social anthropologist) and Ian Watt (a literary historian) begin their essay by explaining that mankind’s past and present is largely based upon man’s development of language and writing.  As stated, it was language that actually allowed … Continue reading →

Part 1 Hello everyone. My name is Pamela and I am from London, England.  After several years of attempting to   get my degree part-time, I finally decided that I need to go to school full-time. As a result, I … Continue reading →