https://www.nytransitmuseumstore.com/posterhow-to-wear-a-mask.html
https://adage.com/creativity/work/shape-new-york-becomes-mask-mtas-colorful-poster-campaign/2280721
https://www.commarts.com/exhibit/metropolitan-transportation-authority-posters
Category: Uncategorized (Page 4 of 22)
abumiz. “Edward Said On Orientalism.” YouTube, YouTube, 28 Oct. 2012, www.youtube.com/watch?v=fVC8EYd_Z_g&t=896s.
Emirbayer, Mustafa, and Matthew Desmond. The Racial Order. The University of Chicago Press, 2015.
Stoll, Julia. “U.S.: Race of Oscar Winning Directors 2019.” Statista, 4 May 2021, www.statista.com/statistics/692510/oscar-winners-by-director-race/.
tpiper. “Dove Evolution.” YouTube, YouTube, 6 Oct. 2006, www.youtube.com/watch?v=iYhCn0jf46U.
BIBLOGRAPHY
Armstrong,Helen.”Graphic Design Theory.” Readings From the Field, p.87. ProQuest Ebook Central, https://ebookcentral.proquest.com/lib/citytech-ebooks/reader.action?docID=3387353&query=paula+scher+AND+the+public+theater.
Arzenšek, Martin, and Dr. Arjo Klamer. “UNDERGROUND VS. MAINSTREAM CULTURAL PRODUCTION- VALORIZING THE UNDERGROUND AND ETHNOGRAPHIC RESEARCH ON UNDERGROUND ELECTRONIC DANCE MUSIC MOVEMENT.” Erasmus School of History, Culture and Communication, June 2016, p. 39, https://thesis.eur.nl/pub/34609/Arzensek.pdf.
Heller, Steven. “Street Theater.” vol. Vol. 50, no. Issue 3, 1995, p29. EBSCO Host, http://web.b.ebscohost.com.citytech.ezproxy.cuny.edu/ehost/detail/detail?vid=4&sid=59d80cd1-32ff-4beb-b8c0-3dc97c79676f%40pdc-v-sessmgr01&bdata=JnNpdGU9ZWhvc3QtbGl2ZSZzY29wZT1zaXRl#AN=9609220725&db=a9h.
Heller,Steven. “Writing and Research for Graphic Designers.”A Designer’s Manual to Strategic Communication and Presentation, p.152. ProQuest Ebook Central, https://ebookcentral.proquest.com/lib/citytech-ebooks/reader.action?docID=3399604&query=paula+scher+AND+the+public+theater.
Linder, Christoph, and Andrew Hussey. “Concepts and Practices of the Underground.” Essays on Cultural Resistance, Subversion, and Diversion, p. 18. JSTOR, https://www.jstor.org/stable/j.ctt6wp6td.5.
Walker-Kuhne, Donna. “Invitation to the Party.”Building Bridges to the Arts, Culture and Community, p.69. ProQuest Ebook Central, https://ebookcentral.proquest.com/lib/citytech-ebooks/reader.action?docID=530425&ppg=63.
The terms I carefully had to define while reading Rhetoric of the Image by Roland Barthes:
The linguistic message, which is the caption, the copy, or the title, are two types of messages:
a) The denoted message, which is the literal meaning of the labels on the produce in this case the name of the company, Panzani.
b) The connoted message, which is the sociocultural and ‘personal’ associations drawn from the label or text. For example, the word ‘Panzani’ in the illustration connotes Italianicity.
Iconic Non-coded Messages: The literal Image or denoted message
Under coded iconic messages there are symbolic or connoted message
Anchorage is text that provides the link between the image and the context.
Relay is the interpretation of an image separate from the meaning of the text.
References
Graphicszoo.com. 2021. How Advancements in Technology Have Influenced the Graphic Design Industry. [online] Available at: <https://www.graphicszoo.com/article/how-advancements-in-technology-have-influenced-the-graphic-design-indu> [Accessed 9 May 2021].
Helfand, Jessica. Dematerialization of Screen Space. 2001.
Manovich, Lev. Import/Export, or Design Workflow and Contemporary Aesthetics. 2008.
Manovich.net. 2021. Lev Manovich. [online] Available at: <http://manovich.net/index.php/projects/import-export> [Accessed 9 May 2021].
Mehmen, K., 2021. Behance. [online] Behance.net. Available at: <https://www.behance.net/gallery/45756567/Dematerialization-of-Screen-Space-Jessica-Hefland> [Accessed 9 May 2021].
StudyMoose. 2021. What Impact Have Digital Technologies Had on the Graphic Design Industry Free Essay Example. [online] Available at: <https://studymoose.com/what-impact-have-digital-technologies-had-on-the-graphic-design-industry-essay> [Accessed 9 May 2021].
Group Discussion: Do you have a topic in mind for your presentation? –– Contrast of old and new using materials and how they are related to design.
What sort of design would you like to address, ie. graphic, industrial, architectural, advertising, etc.? –– Industrial and architectural.
Is there an ad, a design project, or the work of a particular designer that has recently been inspiring to you? –– A surfboard ad for Hayden Shapes. The designer Daniel Arsham created a version in his style, Eroded surfboard.
Have you completed any recent design projects that were particularly exciting or interesting? If so, did you view any examples or samples of related design work?–– For my info design class we are learning about wayfinding and exhibition graphics, this has helped me understand how to design physical space.
Have you seen any great design work in other studio or history courses this semester? –– yes and no, most of the design work being shared is student work.
Are there any particular social or political issues that have been important to you recently? Are you aware of any design that addresses these issues? –– Climate change is a big one for me. I have been paying attention to packaging. Two designs that address this issue are Lavazza Coffee. They partner with rainforest alliance and are recyclability conscious. As well as the soap brand Gelo, although they have a little more work to do with packaging their goal is to help the environment.
Which readings from this class have you found to be the most relevant or resonant? –– Many but specifically to my final topic, I plan to reference Manari, for his understanding of art and design having similarities and differences. As well as the Rodchenjo and Stepanova readings the concept of “artists relaxed with technology”, and Armstrong with his how design is the universal system.
Assignment 11: To my understanding according to Steven Heller, mainstream ideas originate from underground design. This relates to contemporary design because it encompasses multiple styles. Artist learns to draw from studying the form, but then making it your own. According to the reading, an example was turning something provocative like pornography into edgy allure for ads.
For my topic the division and contract will be between architecture and industrial design. Arsham’s design is influenced by his fine art (painting) background. In 1992 he almost lost his life, due to Hurricane Andrew. The power of nature sparked his creativity of combining both architecture and industrial design. He is now a multidisciplinary artist that uses different perspectives combining unusual materials. I believe that covid started his mainstream activity, because instagram is a world wide social media platform. He bridges old and new through sculptures and photography. Taking basketballs, camera, mirrors, surfboards, magazines, vhs, and turns them into new art but also functional design. As well as the company he started SNARKITECTURE, and relating those design choices to utilizing the whole space.
Warsh, Larry, editor. “Architecture.” Arsham-Isms, by Daniel Arsham, Princeton University Press, Princeton; Oxford, 2021, pp. 19–32. JSTOR, www.jstor.org/stable/j.ctv182jtgf.5. Accessed 3 May 2021.
Warsh, Larry, editor. “Past, Present, and Future.” Arsham-Isms, by Daniel Arsham, Princeton University Press, Princeton; Oxford, 2021, pp. 93–110. JSTOR, www.jstor.org/stable/j.ctv182jtgf.9. Accessed 3 May 2021.
England, Betsy. “Gray Matter: Daniel Arsham, Jonah Bokaer, and Judith Sánchez Ruíz’s REPLICA.” TDR (1988-), vol. 55, no. 1, 2011, pp. 149–152. JSTOR, www.jstor.org/stable/23017605. Accessed 3 May 2021.
“[Daniel Arsham].” Issues in Science and Technology, vol. 26, no. 2, 2010, pp. 6–17. JSTOR, www.jstor.org/stable/43315119. Accessed 3 May 2021.
Hi professor Lange, I apologize for the late upload. I could not upload directly to openlab because it says there is no more space on the openlab. I turned my work into a pdf, then into a picture but it was still too big. So i uploaded it as a jpeg on my google drive.
https://drive.google.com/file/d/1uP2bGmxFgao0dh8B41HwJWIkVexWmrw4/view?usp=sharing
According to Heller, mainstream design and underground design is being described as what Arzensek said in Underground vs Mainstream Cultural production. Arzensek said “Mainstream culture is one whose values, language, and ways of behaving are imposed on a subordinate culture or cultures through economic or political power. (Arzensek 2) and “Underground movement, A culture in which the values expressed and promoted are in potential or actual opposition to those of the dominant culture, sometimes amounting to a wholesale rejection of that culture.” (Arzensek 2). Under both author’s words, mainstream design is a type of design that would use the majority taste of language, behavior, and culture to grab the attention of the audience. Meanwhile, underground design is the opposite of mainstream design. Underground design is using something that’s not very well known and considered new. However, mainstream design is considered as the category of designs under branches of underground design. It’s because every style that comes up in the market is started as underground, and it would take their breed of followers throughout the period of time. Some underground designs would succeed. It will dominate the market, and turn to be the taste of the majority. However, when certain mainstream designs stay for too long, they will become a standard. People will get bored, and they will explore something new, and they will look for underground design again, the process will repeat. So I would say that mainstream and underground design is a cycle of design.
I think my final project would be about the taste of aesthetic changes throughout 150 years. It would focus on what is the taste before, how it changes, why it changes, and what is the taste now. Also in how the changing in taste changes design and how it changes people.
I have read a chapter from The Racial Order. It was chapter 8, Desmond & Emirbayer-Aesthetics. It’s about how colonialism and imperialism provide an idea of European Orientalism (It’s from a film called Edward Said on Orientalism ) and developed the idea of white supremacy. And how “white” turned out to be the mainstream design. Such as the paintings from the 1800s are always spotlighting the white painting such as “Jean-Leon Gerome’s The Great Bath at Bursa”, photographs are only picturing the white, how luxury brands are using white models, how cosmetics companies are promoting white skin tone as beauty, how Hollywood only accept actors that are white and only sponsor movies that are using white actors as the main character. However, the underground design kicks in, people stand up for their culture. And it changed the taste of society. There was pop music, hip-hop, colored people started to be the cover of magazines, posters…etc. Like how it changes society around throughout generations.
Film: Edward Said on Orientalism
Emirbayer, Mustafa, and Matthew Desmond. The Racial Order. The University of Chicago Press, 2015. Arzenšek, Martin, and Dr. Arjo Klamer. “UNDERGROUND VS. MAINSTREAM CULTURAL PRODUCTION- VALORIZING THE UNDERGROUND AND ETHNOGRAPHIC RESEARCH ON UNDERGROUND ELECTRONIC DANCE MUSIC MOVEMENT.” Erasmus School of History, Culture and Communication, June 2016, p. 39, https://thesis.eur.nl/pub/34609/Arzensek.pdf.
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