Our next reading assignment includes 3 short texts from designers who employed rational, systematic methods in their work. They are as follows:
Jan Tschichold, The New Typography (1928): Tschichold_NewTypo
Karl Gerstner, Designing Programmes (1964): Gerstner_DesigningProgrammes
Josef Müller-Brockmann, Grid and Design Philosophy (1981): MullerBrockmann_Grid_Des-Phil
Here is this week’s question:
According to Jan Tschichold, Karl Gerstner, and Josef Müller-Brockmann, How should one design?
(Remember, you can answer with 3-4 paragraphs, as per usual, or you can use some of the visual-linguistic ideas discussed in class, or outlined in these readings, to design your answer in a jpeg or pdf file.)