Figure 6: YouTube, 2024
This course explores current color, fiber, and fashion trends and their influence on sales forecasting. Students will learn to research and analyze seasonal fashion trends, creating detailed forecasts that include mood boards, flat sketches, and spec details. The curriculum emphasizes the application of historical fashion cycles, “diffusion of innovation,” and consumer research through social media and databases to predict trends in color, fabric, silhouette, and texture over a two-year period.
Syllabus:
BUF 3100 Trend Forecasting and Social Media
Projects:
