As i watch the movie of Helvetica, I know the Helvetica started off as a font called Di neus Haas Grotesk, was drawn by Max Medina, and created in Switzerland in 1950. and they wanted to clean up the original script..people want to make it more marketable in the United States they decided to call it Helvetica.

When Helvetica was released they didn’t realized that the font would get around so much. However the font exploded in popularity. The modernist movement started around the font. The font was mainly used by the designers when it came to cooperation’s and street signs. The main artist that they talked with in the group was Wim Crouwel. His feeling is that print should be clear, readable, and straightforward, this legibility of the font led to its use in cooperate logos. Ironically it was this use that lead to a rejection of the font later in it’s life as a cooperate, unexpressive, and ultimately boring font, and for this opinions  i think i

During the twentieth century Helvetica found a new life. With the advent of more accessible graphic design computer programs and social networking more and more people are trying their hands at graphic design. Leading to a new rise in the use of the font in professional and non-professional works. Manuel Krebs and Dimitri Bruni for example are two artist who only use Helvetica for their designs. They use it for the structure, the reusing of elements, and they feel that any other type ace holds too much expression. These restrictions, they say, will lead to more and more designs and inspirations. Other artists like Michael C. Place like to make Helvetica speak in different ways.

Helvetica was created in 1950 and is still in prominent use in the world of graphic design for both professional and non-professional purposes. Despite, or sometimes because of it, some professionals have shunned the font no matter what. However it seems that the font in still used everywhere and by almost everyone. And while some artists still see it as the most boring font ever more see it as an unfixable, perfect font, with limitless possibilities and will never be forgotten or replaced.