Language is a system of communication among each other either through writing or verbally. Language lets us understand society as well as create our own way of living. I say this because we all speak a different language and we are all defined by it. According to  Sausurre’s “linguistic signs must be learned, like other styles of drawing, they are culturally specific.” In our cultures we are taught the significance of how to communicate within our society, the signs and symbols we must learn to incorporate in our daily lives, however this does not mean we can’t explore other languages around us and evolve as language evolves. Therefore according to Lupton-Miller “If we considered language in time, without the community of speakers—imagine an isolated individual living for several centuries—we probably would notice no change;”

Language in design is paying close attention to detail and understand how the elements in the design will speak to the viewer. In design, communication occurs through visual symbols, as opposed to verbal symbols, or words. Its is pretty much what we see instead of what we hear. A designers point of view can be expressed in their piece, however it could be interpreted very differently by anyone who is viewing the piece. Therefore it is very important for a designer to be straight to the point with what the message is, for example the designs of the male and female silhouettes as a representation of men and women bathrooms.

One key factor that designers should take in consideration when coming up with new ideas for new designs is the continuously change that language has and will go through. A designer must understand the forces that influence language to change over time and learn to address them accordingly. For example, the language we speak now is more alarming because of this whole issue with Covid-19. The language in designs should not alarm people but should inform of safety ways for them to take because as Sausurre’s said “for people are generally satisfied with the language they have received.”