Our next reading assignment includes 3 texts from designers who employed systematic approaches to their work. They are as follows:

Jan Tschichold, The New Typography (1928): 

Tschichold_NewTypoDownload

Karl Gerstner, Designing Programmes (1964): 

Gerstner_DesigningProgrammesDownload

Josef Müller-Brockmann, Grid and Design Philosophy (1981):  

MullerBrockmann_Grid_Des-PhilDownload

The prompt for this week is an overly simple one: According to Jan Tschichold, Karl Gerstner, and Josef Müller-Brockmann, How should one design?

For this one you can answer with 3-4 paragraphs, as usual, or you can create a visual response, incorporating text with design elements. If you choose the visual response, use the visual-linguistic ideas discussed in class and the systematic approach outlined in these texts to create your design, then upload a jpeg or pdf file.