My company is called Hashtag Lifestyle. It is a company located on the lower east side of Manhattan, founded by Monica Dimperio. Based on digital and social media strategy, they connect influencers with luxury lifestyle brands. Monica works with established and upcoming brands to create strategies and content for their social media that will grow their following as well as give them an identity in this new digital world.
The company is fairly small and most people are hired by Monica as needed, like a freelance basis. Monica rents as space at Project Space. It is an area where different small companies share office space. There is a kitchen area and many different areas to work at, have conference calls, and meetings. This makes the work environment very comfortable and semi casual.
Hashtag Lifestyle has worked with a variety of brands such as: Moet & Chandon, Benefit, Riedel, Haikara, gold medalist Tori Bowie, and many more.
“We speak affluent millennial”