MM.LaFleur launched in 2013 with the goal of ātaking the work out of getting dressed for work.ā They believed that professional woman has #BetterThingsToDo (the hashtag they use.) In only a few years the company has expanded and grow to be successful. In 2016 they were among Top 10 Innovations That Made Womenās Lives Better according to Fast Company. They have showrooms in Chicago, New York, and Washington D.C. as well as pop up stores in various locations like San Francisco, Boston, Atlanta, among others.
As for their corporate office, they only have one which resides in New York City, where I intern! The corporate office is located on Wall Street. The office houses around 100 ish employees with different departments like Finance, Marketing, Engineering, etc. I am on the Creative team, which is in charge of all design deliverables of the company.
As MM.LaFleur is not a creative agency/company, the role of the Creative Team is to deliver assets that stay within the brand and thatās where I come in. Iām excited to see how I grow as a designer.
