Assignment 1:  Part A Personal Branding Brief 

Project Overview:

Create a compelling personal branding identity, including a unique and versatile logo, that reflects Your professional identity and values. This personal brand will be used across various platforms to establish a consistent and memorable presence.

Project Objectives:

  • Develop a distinctive and memorable personal brand that captures [Your Name]’s personality, expertise, and aspirations.
  • Design a versatile logo that can be used across both digital and print media.
  • Ensure the personal branding aligns with [Your Name]’s professional goals and target audience.
  • Establish a consistent visual identity that reflects professionalism, creativity, and uniqueness.

Answer these question to start getting an understanding of what your brand will look like.

  1. What values or attributes would want to explore that represent your brand ?
  2. How would you describe your  personality? (e.g., innovative, approachable, sophisticated, energetic, etc.)

3. What emotions you want your personal brand evoke in the audience?

4. Do you have any initial ideas or preferences for the logo’s visual style?

5. Are there any specific symbols, icons, or imagery that should be included in the logo?

6. What colors do you envision for the logo? Are there any color preferences or associations?

7. Besides the logo, what other visual elements (typography, patterns, etc.) would complement the personal brand?

8. Are there any individuals or brands that you admire or consider competition?

9. Do you have any examples of personal branding or logos that you find inspiring?

10. Where will the personal brand and logo be primarily used? (e.g., social media profiles, website, business cards, presentations)

Deliverable: Create a Word doc or Google Doc with your answers

Submit form here

Due: Thursday 9/7