ARTICLE TITLE: Why Football Fans are Violent

BY:  Adam John

ARTICLE SOURCE: https://thesportsground.com/why-soccer-fans-are-violent/

WHY DID YOU CHOOSE THIS ARTICLE:

The reason I chose this topic is because as a fan of the most popular and played sport in the world, I feel the need and responsibility to bring to light the toxic and discriminatory behavior of many groups of fans of various teams around the world. With this, I seek to make known the violent acts, crimes, betting, and corruption inside and outside the fields that, in a certain way, have killed a little of the magic of the most beautiful sport in the world, transforming it into a vice or business, forgetting that magic is within the courts.

WHAT IS THE MARKET YOUR ILLUSTRATION. IS INTENDED TO REACH?

My illustration is dedicated to all fans of football and sports in general. The objective is to send an honest message about the current situation of this sport and cause a positive impact of change through strong visuals that reflect a sad reality.

HOW DOES THE ILLUSTRATION YOU INTEND TO CREATE FIT THE MARKET YOU WANT TO REACH? 

Well, football is the most practiced, watched, and popular sport in the world, so it must be able to break language barriers so that it has the required impact anywhere in the world. Being so popular and having fans who identify with this problem, posters would be the most effective way to communicate the message to large masses, large parts of the world, and athletes.

EXPLAIN YOUR THINKING PROCESS FOR YOUR THUMBNAILS

For the initial concepts, I focused on the world of football from my point of view as a fan of this sport, teams, and as a player himself. Thus, I was able to implement my own feelings and what I think about this issue of exclusion, discrimination, and toxicity in sports. I started with basic ideas of how it has affected players, teams, other fans, and off-court problems.