Class Info

  • Date: September 21st
  • Meeting Info: In-Person

Topic

Design Research, Copyright & the Creative Commons, Rights & Permissions

Objectives

  • Learn how to Evaluate Internet Sources for Research in our field
  • Understand the basic definition of CopyRight
  • Understand the principle of Fair Use
  • Understand how to Attribute Sources in Block Editor and using EasyBib
  • Become Familiar with terms used in Agencies, Publishers and Stock Agencies with regard to rights and permissions for various uses.

A few weeks ago we were talking about “Big Brother. Look at the Apple Ad, it talks about their “tracker ads.”

Privacy on iPhone | Tracked | Apple – YouTube(opens in a new tab)

Discussion/Lecture

Let’s begin class by reviewing together the following link and images and discussing them:

Additional Library Tutorials Can be Found by clicking here.

Let’s do some research in the library’s databases on Burger King and AT& T, two companies selected by your classmates for their logo history first drafts.

https://library.citytech.cuny.edu

From a Search in the library’s databases for Burger King

https://www.loc.gov/everyday-mysteries/item/who-is-credited-with-inventing-the-telephone/

https://www.aiga.org/medalist-saulbass

Elon University’s Imagining the Internethttps://www.youtube.com/embed/8BzLijw5h5E?feature=oembedAT& T logo evolution

And for all students, please do NOT forget that a company’s website site should be your first source for a logo history or research into branding, etc.

https://corporate.target.com/about/purpose-history/Target-through-the-years

https://www.shell.com/about-us/our-heritage/our-brand-history.html

https://cordww.com/soundofshell

https://brandcentral.shell.com

https://about.twitter.com/en/who-we-are/brand-toolkit

The U.S. Government has detailed information on its Copyright Web Pages

2.1 Exercise 1: Advanced searching in Google
2.2 Exercise 2: Searching in the public domain
Copyright Fair Use and How it Works for Online Images

I would like to look at Chadwick Boseman as motivational speaker and a person who influenced our subject area, Communication Design. He was an actor from Marval and a superhero to many of our youngest members of society who loved him and will miss him. Below is a link that represents this group

https://www.yahoo.com/lifestyle/family-created-viral-black-panther-183749317.html

I would like you to look at this speech Chadwick made to his alma mater, Howard University in 2018.

Labwork

You will be working on adding material to your Logo History First Draft based on feedback from me. We will be using our Design Publications resource to do this.

You will also begin research ideas for your Visual Quote project

We will also be reviewing different photo stock agencies together listed in the design resources section of this site.

Please try out the various searches above listed.

Please use this Research Writing Worksheet:

Research-Paper-Outline-Worksheet-2Download

• Start preparing your Introduction to the Logo Research paper. It should have at least 4 or 5 sentences.

https://www.thoughtco.com/the-introductory-paragraph-1857260

https://www.thoughtco.com/introductory-paragraph-essays-and-reports-1691081

You also need a conclusion to your research paper. Here is another link to work on a concluding paragraph.

https://www.thoughtco.com/summary-composition-1692160

Steps in writing the research paper.

Steps-in-writing-the-Logo-Research-paperDownload

• Start designing your personal logo and banner. I will show you samples from other students.

To-Do After Class

See Assignments/ Week Three