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In my personal opinion, I believe that the photographer, Time Wallace is the best suited choice for the job of taking photographs for the honda FCX Clarity. Being that the vehicle is an electric car, there are many positive to go off of when it comes to selling and giving reasons to purchase the car to the customer. WHen it comes to Tim Wallace’s images, i believe he would able to make the car look amazing due to his dramatic use of different angles. Also his use of shadowing and focusing on the highlighted parts. With each of his images, he captivates you and draws you in making you want to actually purchase each car he photographs.

When it comes to angles, Tim uses a lot of low angle shots as well as oblique i believe to show the different curves and features of the car. The Majority of his shots had extensive depth of field as well, everything was equally sharp in my opinion. A lot of his shots, in comparison to Don Dixon’s photographs, were very vibrant and full of highs, lows and scenery as well as texture in the subject of the shots. The way he captures the shadowing and curvature of the cars is simply amazing. His use of deep shadowing oblique and low angle shooting gives the images very good perspective as well as excellent contrast.

I myself love the way Tim Wallace caught different view points and angles of the vehicle in order to let the viewer fully see. This would be perfect for the shoot because not only are the customers interested in the interior features of the car but as well as the way it physically looks on the outside.

Overall, I believe Tim Wallace would make any non-believer convert to buying and owning an electric car due to his beautiful imagery and vision on these cars. I believe that we would be able to effectively campaign on the electric car, the Honda FCX Clarity, with the help of of Mr. Tim Wallace.