Journal Entry #5 Second Week of Internship 3/07/14

On the second week of internship I continued to work on the Signature cocktail logo after getting the response from the client. She finally made a decision and now wanted to see a color version of the logo. This week I was also able to help them label their postcard which is one of the ways they promote themselves through direct mail. I worked on excel and edited some addresses that were missing information and printed them out. They have a goal of three hundred mailing labels that have to get put on the postcards every other week to get mailed out. I know three hundred sounds like a lot but we were able to get it done before the end of the week. Since this week the focus was on the direct mail they showed me some of their promotional products that they give to clients when they do their photography. Every time someone hires them for photography they give them a free T-shirt, picture frame, or calendar that has their custom picture and Glyph’s logo. Another way they advertise themselves other than the web is through magazines. They have a one page ad in “The Knot” Magazine which is a popular wedding magazine for brides to be. Next week they will show me how to choose images that will be going into an album and how to edit them. I am looking forward to next week were they will teach me how to use Live Room software which is were they do their retouching for their photography.