Roy’s Internship Journey: Week 11

Throughout this week I communicated with my client on a daily bases. We kept exchanging messages through email. Our email conversation was regarding the icons I was assigned to design. We went through several versions before achieving the finalized version. The initial icons were more playful and vector oriented but my client didn’t want them to look hand drawn and childish. She wanted a more sophisticated and elegant approach to them. After several takes, the finalized version of the icons ended up being photography driven with minimal text. The images were vintage black and white photography and were accompanied with red text outlined in white to give it a more modern twist.