Presentation 1 Rubric

Rubric for Presentation 1

Art Direction 2
Demonstration of Research 10
Demonstration of Process 5
Syntax/Error Checking 3
Delivery/Audience Engagement 5
Total: 25

Content Required for Presentation 1

  1. Initial Product Research — Competitor & Industry Research

  2. User Research — Personas & Scenarios

  3. Who did you talk to? What did you learn?

  4. User Journey Map

THINGS NOT TO WORRY ABOUT

  1. The Visual Identity

  2. The Logo

  3. The Look of the Product

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