“Sexism Sells? 10 Sexist Marketing Campaigns That Were Actually Real.” Phrasee, 3 Feb. 2020, phrasee.co/sexism-sells-10-sexist-marketing-campaigns-that-were-actually-real/.
This ad is targeted towards women. The caption says “You can do it. We can help.” It is saying that diet Pepsi can help women lose weight. I think this is wrong and misleading.
“Dr. Pepper Ten Commercial – Not for Women.” Clean Cut Media, 21 Nov. 2011, www.cleancutmedia.com/advertising/dr-pepper-ten-commercial-not-for-women.
This ad is targeted towards men. The caption says “All 23 flavors. Just 10 manly calories.” I think this is very sexist since Dr. Pepper is a drink for everyone.
“Coke’s ‘Share a Coke’ Campaign: An Integrated Marketing Success.” Incitrio, 23 Dec. 2014, incitrio.com/cokes-share-a-coke-campaign-an-integrated-marketing-success/.
This ad is targeted towards everyone. The caption says “Share a Coke with.” This ad shows that no matter your race, ethnicity or gender you can have a Coke.
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