Month: October 2020 (Page 4 of 6)

Our next reading assignment includes 3 short texts from designers who employed rational, systematic methods in their work. They are as follows:

Jan Tschichold, The New Typography (1928): Tschichold_NewTypo

Karl Gerstner, Designing Programmes (1964): Gerstner_DesigningProgrammes

Josef Müller-Brockmann, Grid and Design Philosophy (1981):  MullerBrockmann_Grid_Des-Phil

The prompt for this week is one fairly simple question: According to Jan Tschichold, Karl Gerstner, and Josef Müller-Brockmann, How should one design?

For this one you can answer with 3-4 paragraphs, as usual, or you can create a visual response, incorporating text with design elements. If you choose the visual response, use the visual-linguistic ideas discussed in class and the systematic approach outlined in these texts to create your design. Please upload a jpeg or pdf file.